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How much do Google Ads cost for auto repair shops in Quebec?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$1.01–$5.64

Typical about $2.39, top-of-page range

Searches a month

8,370

Core searches in Quebec

Competition

Low

17/100 on Google’s scale

Busiest months

Jun, May

Slowest: December

In short: Google Ads for auto repair shops in Quebec cost about $1.01–$5.64 per click, with about 8,370 searches a month and the most demand in June.

On Meta Facebook and Instagram

Cost per lead

$15–$40

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Car owners, commuters, automotive interests

Ages 25–60

Target area

15 km around the city

Ad idea: Book your winter tire swap

What this means

  • Against the Canada average ($3.12), clicks here cost about 23% less.
  • Searches peak in June and May and are lowest in December. The busiest month gets about 62% more searches than the slowest.
  • Launch or raise budgets by mid-May so campaigns are learning before the June peak.
  • Competition is low (17/100), below the national level for this industry (27/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

QuebecCanada

04080120160JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

89Jan81Feb112Mar112Apr113May122Jun107Jul88Aug81Sep107Oct113Nov75Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Quebec Citycheaper$1.1029025
Dollard-des-Ormeauxcheaper$1.109022
Sherbrookecheaper$1.1811011
Brossardcheaper$1.2414027
Lavalcheaper$1.4751024
Montreal$2.284,81013
Quebec$2.398,37017
Pointe-Clairepricier$2.8014021
Gatineaupricier$2.9045031
Longueuilpricier$3.6326015
Canada$3.1295,80027

Frequently asked questions

How much does a Google Ads click cost for auto repair shops in Quebec?

About $1.01 to $5.64 per click at the top of the page, typically around $2.39, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for auto repair shops in Quebec?

June and May have the most searches. December is the slowest month.

How many people search for auto repair shops in Quebec?

About 8,370 searches a month for core terms.

How much do Facebook and Instagram ads cost for auto repair shops in Quebec?

Paid Media Canada benchmarks put cost per lead at about $15 to $40 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

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Keywords, campaigns, ad copy and a budget split for auto repair shops in Quebec, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.