What does advertising look like in your city?
Cost per click, budgets, competition and busy months for 31 industries in 419 Canadian cities, towns and provinces. Built from Google search data, Paid Media Canada data and results shared by our community, updated every month.
Explore
Popular questions
Dental in Calgary$21.30–$80.38per click · 23,190 searches/moPlumbing in Hamilton$14.77–$47.02per click · 2,530 searches/moHeating & cooling (HVAC) in Toronto$8.33–$25.78per click · 5,400 searches/moPhysio & rehab in Ottawa$2.13–$6.06per click · 12,240 searches/moRoofing in Vancouver$9.51–$34.29per click · 310 searches/moMoving company in Halifax$5.52–$19.07per click · 160 searches/moMed spa & cosmetic clinic in Montreal$1.20–$4.66per click · 6,880 searches/moLaw firm in Edmonton$5.35–$14.78per click · 1,440 searches/mo
Guides · Guides pratiques
Latest guides
- Google AdsJunk leads from Google Ads: how to find the cause and fix itGetting junk leads from Google Ads? A step-by-step triage for Canadian advertisers: search terms, partners, spam bots, conversion goals and CRM data.
- Google AdsGoogle Ads seasonality adjustments for Black Friday in CanadaWhen to use Google Ads seasonality adjustments, Promotion Mode or data exclusions for Black Friday and Boxing Day, plus a pre-sale checklist for Canada.
- Microsoft AdsMicrosoft Ads in Canada: is it worth adding to your plan?Is Microsoft Ads worth it in Canada? Who you reach, how it differs from Google, LinkedIn targeting and a low-risk 60-day test plan for Canadian teams.
- Microsoft AdsImport Google Ads to Microsoft Ads: a Canadian checklistHow to import Google Ads to Microsoft Ads without surprises: settings to pick, what to check after, and scheduled-import traps for Canadian accounts.
- Google AdsPerformance Max controls: how to steer what you canPerformance Max controls for Canadian advertisers: use negatives, brand exclusions, search terms, channel reports and URL rules to steer results.
- Google AdsHow to calculate target CPA from your real marginsLearn how to calculate target CPA from your real margins: break-even CPA, cost per lead, GST/HST and a step-by-step method for Canadian advertisers.
Explorer
Ask what ads cost for any service in any Canadian city or town. See busy months, competition, Meta costs and nearby markets.
Campaign Planner
Turn the numbers into a 30-day plan: keywords, Google and Meta campaigns, ad copy and a budget split, as a PDF.
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