What does advertising look like in your city?
Cost per click, budgets, competition and busy months for 31 industries in 419 Canadian cities, towns and provinces. Built from Google search data, Paid Media Canada data and results shared by our community, updated every month.
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Popular questions
Dental in Calgary$21.30–$80.38per click · 23,190 searches/moPlumbing in Hamilton$14.77–$47.02per click · 2,530 searches/moHeating & cooling (HVAC) in Toronto$8.33–$25.78per click · 5,400 searches/moPhysio & rehab in Ottawa$2.13–$6.06per click · 12,240 searches/moRoofing in Vancouver$9.51–$34.29per click · 310 searches/moMoving company in Halifax$4.75–$17per click · 230 searches/moMed spa & cosmetic clinic in Montreal$1.20–$4.66per click · 6,880 searches/moLaw firm in Edmonton$5.35–$14.78per click · 1,440 searches/mo
Guides · Guides pratiques
Latest guides
- Microsoft AdsImport Google Ads to Microsoft Ads: a Canadian checklistHow to import Google Ads to Microsoft Ads without surprises: settings to pick, what to check after, and scheduled-import traps for Canadian accounts.
- Google AdsPerformance Max controls: how to steer what you canPerformance Max controls for Canadian advertisers: use negatives, brand exclusions, search terms, channel reports and URL rules to steer results.
- Google AdsHow to calculate target CPA from your real marginsLearn how to calculate target CPA from your real margins: break-even CPA, cost per lead, GST/HST and a step-by-step method for Canadian advertisers.
- CareersHow to explain a bad month to a client (and keep their trust)For Canadian paid media freelancers and agencies: how to explain bad results to a client, find the real cause and propose a fix that keeps their trust.
- Guide · Google AdsBilingual Google Ads: run English and French without double workRun bilingual Google Ads campaigns in Canada without double the work: structure, French copy, Quebec rules and the 2026 language-targeting change.
- LinkedInLinkedIn Ads on a small budget: a Canadian B2B starter planLinkedIn Ads on a small budget for Canadian B2B: minimum spend, audience sizing, the objective to start with, Lead Gen Forms and a 60-day starter plan.
Explorer
Ask what ads cost for any service in any Canadian city or town. See busy months, competition, Meta costs and nearby markets.
Campaign Planner
Turn the numbers into a 30-day plan: keywords, Google and Meta campaigns, ad copy and a budget split, as a PDF.
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