Explore

How much do Google Ads cost for HVAC companies in Selkirk?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$0.89–$4.01

Typical about $1.89, top-of-page range

Searches a month

40

Core searches in Selkirk

Competition

Medium

48/100 on Google’s scale

Busiest months

Apr, Jul

Slowest: November

In short: Google Ads for HVAC companies in Selkirk, MB cost about $0.89–$4.01 per click, with about 40 searches a month and the most demand in April.

On Meta Facebook and Instagram

Cost per lead

$25.50–$63.75

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Homeowners, home improvement, energy efficiency, smart thermostats

Ages 30–65 · 10,504 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Furnace tune-up offer before winter

What this means

  • Clicks cost about 84% less here than the Manitoba average ($1.89 vs $11.97).
  • Against the Canada average ($12.52), clicks here cost about 85% less.
  • Searches peak in April and July and are lowest in November. The busiest month gets about 100% more searches than the slowest.
  • Launch or raise budgets by mid-March so campaigns are learning before the April peak.
  • Competition is medium (48/100), close to the national level for this industry (43/100).
  • Elsewhere in Manitoba, Winkler runs about 16% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

SelkirkManitobaCanada

050100150200JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

77Jan77Feb77Mar153Apr102May102Jun128Jul102Aug102Sep102Oct77Nov102Dec

Compared with other Manitoba markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Portage la Prairiecheaper$1.524030
Winklercheaper$1.595042
Brandon$1.8522024
Selkirk$1.894048
Thompsonpricier$3.294027
St. Andrewspricier$4.6934031
Hanoverpricier$5.4919043
Tachépricier$6.5214043
Springfieldpricier$6.5425024
Winnipegpricier$13.352,31032
Manitoba (province)$11.973,76037
Canada$12.52107,90043

Frequently asked questions

How much does a Google Ads click cost for HVAC companies in Selkirk?

About $0.89 to $4.01 per click at the top of the page, typically around $1.89, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for HVAC companies in Selkirk?

April and July have the most searches. November is the slowest month.

How many people search for HVAC companies in Selkirk?

About 40 searches a month for core terms.

How much do Facebook and Instagram ads cost for HVAC companies in Selkirk?

Paid Media Canada benchmarks put cost per lead at about $25.50 to $63.75 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for HVAC companies in Selkirk, with these numbers already filled in.

Build a full plan

Ask another question

Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.