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How much do Google Ads cost for med spas in St. Thomas?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$0.97–$2.69

Typical about $1.62, top-of-page range

Searches a month

80

Core searches in St. Thomas

Competition

Medium

36/100 on Google’s scale

Busiest months

Sep, Dec

Slowest: August

In short: Google Ads for med spas in St. Thomas, ON cost about $0.97–$2.69 per click, with about 80 searches a month and the most demand in September.

On Meta Facebook and Instagram

Cost per lead

$17–$51

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Beauty, skincare, wellness, cosmetic treatments; engaged couples and new parents for event-driven offers

Ages 25–55 · 42,840 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Before-and-after results (with consent)

What this means

  • Clicks cost about 57% less here than the Ontario average ($1.62 vs $3.79).
  • Against the Canada average ($3.27), clicks here cost about 51% less.
  • Searches peak in September and December and are lowest in August. The busiest month gets about 83% more searches than the slowest.
  • Launch or raise budgets by mid-August so campaigns are learning before the September peak.
  • Competition is medium (36/100), below the national level for this industry (49/100).
  • Elsewhere in Ontario, Thunder Bay runs about 22% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

St. ThomasOntarioCanada

04080120160JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

105Jan92Feb79Mar119Apr92May79Jun79Jul79Aug145Sep92Oct105Nov132Dec

Compared with other Ontario markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
St. Thomas$1.628036
Ottawapricier$2.332,00056
Kitchenerpricier$2.8967071
Bramptonpricier$3.342,16065
Londonpricier$3.791,11067
Hamiltonpricier$3.801,63047
Vaughanpricier$4.0996061
Torontopricier$4.2210,20051
Mississaugapricier$4.251,95064
Markhampricier$5.1599053
Ontario (province)$3.7936,80056
Canada$3.2775,10049

Frequently asked questions

How much does a Google Ads click cost for med spas in St. Thomas?

About $0.97 to $2.69 per click at the top of the page, typically around $1.62, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for med spas in St. Thomas?

September and December have the most searches. August is the slowest month.

How many people search for med spas in St. Thomas?

About 80 searches a month for core terms.

How much do Facebook and Instagram ads cost for med spas in St. Thomas?

Paid Media Canada benchmarks put cost per lead at about $17 to $51 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

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Keywords, campaigns, ad copy and a budget split for med spas in St. Thomas, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.