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How much do Google Ads cost for moving companies in Estevan?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$3.06–$10.65

Saskatchewan price (too few local ad clicks)

Searches a month

20

Core searches in Estevan

Competition

Medium

36/100 on Google’s scale

Busiest months

Mar, May

Slowest: December

In short: Google Ads for moving companies in Estevan, SK cost about $3.06–$10.65 per click, with about 20 searches a month and the most demand in March.

On Meta Facebook and Instagram

Cost per lead

$12.75–$38.25

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Recent home buyers and renters, people relocating, seniors downsizing

Ages 25–65 · 10,851 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Flat-rate local moves

What this means

  • Google has too few paid clicks in Estevan to price it on its own, so costs shown are the Saskatchewan average. Search demand is still local.
  • Searches peak in March and May and are lowest in December. The busiest month gets about 100% more searches than the slowest.
  • Launch or raise budgets by mid-February so campaigns are learning before the March peak.
  • Competition is medium (36/100), below the national level for this industry (52/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

EstevanSaskatchewanCanada

04080120160JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

71Jan71Feb141Mar71Apr141May71Jun71Jul141Aug71Sep141Oct141Nov71Dec

Compared with other Saskatchewan markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Swift Currentcheaper$4.512047
Regina$5.2437043
Saskatoonpricier$6.6823080
Saskatchewan (province)$5.7171054
Canada$12.3330,20052

Frequently asked questions

How much does a Google Ads click cost for moving companies in Estevan?

About $3.06 to $10.65 per click at the top of the page, typically around $5.71 (the Saskatchewan average, since there are too few local ad clicks to price Estevan on its own), based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for moving companies in Estevan?

March and May have the most searches. December is the slowest month.

How many people search for moving companies in Estevan?

About 20 searches a month for core terms.

How much do Facebook and Instagram ads cost for moving companies in Estevan?

Paid Media Canada benchmarks put cost per lead at about $12.75 to $38.25 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

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Keywords, campaigns, ad copy and a budget split for moving companies in Estevan, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.