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How much do Google Ads cost for moving companies in Halifax?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$4.75–$17

Typical about $8.99, top-of-page range

Searches a month

230

Core searches in Halifax

Competition

High

72/100 on Google’s scale

Busiest months

Apr, Oct

Slowest: December

In short: Google Ads for moving companies in Halifax, NS cost about $4.75–$17 per click, with about 230 searches a month and the most demand in April.

On Meta Facebook and Instagram

Cost per lead

$15–$45

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Recent home buyers and renters, people relocating, seniors downsizing

Ages 25–65 · 439,819 people live here (2021 Census)

Target area

15 km around the city

Ad idea: Flat-rate local moves

What this means

  • Clicks cost about 24% more here than the Nova Scotia average ($8.99 vs $7.27).
  • Against the Canada average ($12.33), clicks here cost about 27% less.
  • Searches peak in April and October and are lowest in December. The busiest month gets about 164% more searches than the slowest.
  • Launch or raise budgets by mid-March so campaigns are learning before the April peak.
  • Competition is high (72/100), above the national level for this industry (52/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

HalifaxNova ScotiaCanada

050100150200JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

93Jan84Feb124Mar163Apr110May88Jun88Jul93Aug71Sep132Oct93Nov62Dec

Compared with other Nova Scotia markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Trurocheaper$4.772043
Chestercheaper$6.922049
Halifax$8.9923072
Nova Scotia (province)$7.2756060
Canada$12.3330,20052

Frequently asked questions

How much does a Google Ads click cost for moving companies in Halifax?

About $4.75 to $17 per click at the top of the page, typically around $8.99, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for moving companies in Halifax?

April and October have the most searches. December is the slowest month.

How many people search for moving companies in Halifax?

About 230 searches a month for core terms.

How much do Facebook and Instagram ads cost for moving companies in Halifax?

Paid Media Canada benchmarks put cost per lead at about $15 to $45 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

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Keywords, campaigns, ad copy and a budget split for moving companies in Halifax, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.