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How much do Google Ads cost for salons and spas in Quebec?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$0.63–$2.89

Typical about $1.35, top-of-page range

Searches a month

20,680

Core searches in Quebec

Competition

Low

17/100 on Google’s scale

Busiest months

Jun, Mar

Slowest: February

In short: Google Ads for salons and spas in Quebec cost about $0.63–$2.89 per click, with about 20,680 searches a month and the most demand in June.

On Meta Facebook and Instagram

Cost per lead

$10–$30

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Beauty, hair care, fashion, engaged couples

Ages 20–50

Target area

15 km around the city

Ad idea: Transformation reels

What this means

  • Against the Canada average ($1.24), clicks here cost about 9% more.
  • Searches peak in June and March and are lowest in February. The busiest month gets about 63% more searches than the slowest.
  • Launch or raise budgets by mid-May so campaigns are learning before the June peak.
  • Competition is low (17/100), close to the national level for this industry (20/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

QuebecCanada

04080120160JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

94Jan77Feb114Mar114Apr103May125Jun114Jul103Aug84Sep96Oct78Nov97Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Gatineaucheaper$0.6392020
Châteauguaycheaper$0.9110035
Montreal$1.2611,28016
Quebec$1.3520,68017
Laval$1.471,12025
Longueuil$1.4751027
Canada$1.24210,40020

Frequently asked questions

How much does a Google Ads click cost for salons and spas in Quebec?

About $0.63 to $2.89 per click at the top of the page, typically around $1.35, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for salons and spas in Quebec?

June and March have the most searches. February is the slowest month.

How many people search for salons and spas in Quebec?

About 20,680 searches a month for core terms.

How much do Facebook and Instagram ads cost for salons and spas in Quebec?

Paid Media Canada benchmarks put cost per lead at about $10 to $30 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

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Keywords, campaigns, ad copy and a budget split for salons and spas in Quebec, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.