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How much do Google Ads cost for auto repair shops in Thorold?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$1.02–$2.65

Typical about $1.64, top-of-page range

Searches a month

320

Core searches in Thorold

Competition

Low

31/100 on Google’s scale

Busiest months

May, Feb

Slowest: December

In short: Google Ads for auto repair shops in Thorold, ON cost about $1.02–$2.65 per click, with about 320 searches a month and the most demand in May.

On Meta Facebook and Instagram

Cost per lead

$12.75–$34

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Car owners, commuters, automotive interests

Ages 25–60 · 23,816 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Book your winter tire swap

What this means

  • Clicks cost about 43% less here than the Ontario average ($1.64 vs $2.91).
  • Against the Canada average ($3.12), clicks here cost about 47% less.
  • Searches peak in May and February and are lowest in December. The busiest month gets about 91% more searches than the slowest.
  • Launch or raise budgets by mid-April so campaigns are learning before the May peak.
  • Competition is low (31/100), close to the national level for this industry (27/100).
  • Elsewhere in Ontario, Sault Ste. Marie runs about 37% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

ThoroldOntarioCanada

04080120160JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

99Jan129Feb106Mar90Apr139May90Jun90Jul106Aug99Sep93Oct86Nov73Dec

Compared with other Ontario markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Thorold$1.6432031
Kitchenerpricier$2.2481035
Markhampricier$2.321,24021
Bramptonpricier$2.452,42031
Mississaugapricier$2.532,69036
Londonpricier$2.633,68013
Ottawapricier$2.673,28029
Torontopricier$2.7610,29026
Hamiltonpricier$2.881,67033
Vaughanpricier$3.011,27030
Ontario (province)$2.9142,59026
Canada$3.1295,80027

Frequently asked questions

How much does a Google Ads click cost for auto repair shops in Thorold?

About $1.02 to $2.65 per click at the top of the page, typically around $1.64, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for auto repair shops in Thorold?

May and February have the most searches. December is the slowest month.

How many people search for auto repair shops in Thorold?

About 320 searches a month for core terms.

How much do Facebook and Instagram ads cost for auto repair shops in Thorold?

Paid Media Canada benchmarks put cost per lead at about $12.75 to $34 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for auto repair shops in Thorold, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.