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How much do Google Ads cost for law firms in Sturgeon County?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$6.55–$33.61

Typical about $14.84, top-of-page range

Searches a month

310

Core searches in Sturgeon County

Competition

Medium

41/100 on Google’s scale

Busiest months

May, Jan

Slowest: August

In short: Google Ads for law firms in Sturgeon County, AB cost about $6.55–$33.61 per click, with about 310 searches a month and the most demand in May.

On Meta Facebook and Instagram

Cost per lead

$42.50–$128

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Life events matched to the practice: separation, new home, retirement, accidents

Ages 30–65 · 20,061 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Free consultation

What this means

  • Clicks cost about 20% more here than the Alberta average ($14.84 vs $12.37).
  • Against the Canada average ($10.24), clicks here cost about 45% more.
  • Searches peak in May and January and are lowest in August. The busiest month gets about 165% more searches than the slowest.
  • Launch or raise budgets by mid-April so campaigns are learning before the May peak.
  • Competition is medium (41/100), above the national level for this industry (29/100).
  • Elsewhere in Alberta, County of Grande Prairie No. 1 runs about 36% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

Sturgeon CountyAlbertaCanada

050100150200JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

132Jan69Feb97Mar122Apr166May72Jun66Jul63Aug94Sep125Oct100Nov94Dec

Compared with other Alberta markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Leduccheaper$8.3815040
County of Grande Prairie No. 1cheaper$9.4520024
Lethbridgecheaper$10.4515032
Red Deer Countycheaper$11.0618029
Red Deercheaper$11.2413026
Airdriecheaper$13.3313044
Edmonton$13.722,66038
Calgary$13.772,99042
Parkland County$14.4640034
Sturgeon County$14.8431041
Alberta (province)$12.379,00038
Canada$10.2457,80029

Frequently asked questions

How much does a Google Ads click cost for law firms in Sturgeon County?

About $6.55 to $33.61 per click at the top of the page, typically around $14.84, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for law firms in Sturgeon County?

May and January have the most searches. August is the slowest month.

How many people search for law firms in Sturgeon County?

About 310 searches a month for core terms.

How much do Facebook and Instagram ads cost for law firms in Sturgeon County?

Paid Media Canada benchmarks put cost per lead at about $42.50 to $128 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for law firms in Sturgeon County, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.