How much do Google Ads cost for law firms in Vaughan?
Updated monthly · Google data for the 12 months to September 2026
Cost per click
$7.16–$32.57
Typical about $15.27, top-of-page range
Searches a month
700
Core searches in Vaughan
Competition
Medium
35/100 on Google’s scale
Busiest months
Jan, Mar
Slowest: August
In short: Google Ads for law firms in Vaughan, ON cost about $7.16–$32.57 per click, with about 700 searches a month and the most demand in January.
What this means
- Clicks cost about 42% more here than the Ontario average ($15.27 vs $10.77).
- Against the Canada average ($10.24), clicks here cost about 49% more.
- Searches peak in January and March and are lowest in August. The busiest month gets about 113% more searches than the slowest.
- Launch or raise budgets by mid-December so campaigns are learning before the January peak.
- Competition is medium (35/100), close to the national level for this industry (29/100).
- Elsewhere in Ontario, Ottawa runs about 40% cheaper per click. Worth testing if you serve both areas.
Search demand trend
Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.
VaughanOntarioCanada
Seasonality
Each month’s searches as a share of the average month. Red = peak months, grey = slowest.
Compared with other Ontario markets
The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.
| Place | Typical CPC | Searches/mo | Competition |
|---|---|---|---|
| Windsorcheaper | $7.24 | 600 | 29 |
| Ottawacheaper | $9.10 | 1,850 | 31 |
| Markhamcheaper | $10.30 | 760 | 30 |
| Kitchenercheaper | $10.69 | 520 | 38 |
| Londoncheaper | $10.81 | 1,010 | 29 |
| Mississaugacheaper | $11.32 | 1,530 | 41 |
| Bramptoncheaper | $11.78 | 1,530 | 44 |
| Hamiltoncheaper | $12.25 | 940 | 39 |
| Torontocheaper | $13.38 | 6,800 | 33 |
| Vaughan | $15.27 | 700 | 35 |
| Ontario (province) | $10.77 | 27,300 | 33 |
| Canada | $10.24 | 57,800 | 29 |
Frequently asked questions
How much does a Google Ads click cost for law firms in Vaughan?
About $7.16 to $32.57 per click at the top of the page, typically around $15.27, based on Google Keyword Planner data for the 12 months to September 2026.
When do people search most for law firms in Vaughan?
January and March have the most searches. August is the slowest month.
How many people search for law firms in Vaughan?
About 700 searches a month for core terms.
How much do Facebook and Instagram ads cost for law firms in Vaughan?
Paid Media Canada benchmarks put cost per lead at about $50 to $150 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.
Keywords, campaigns, ad copy and a budget split for law firms in Vaughan, with these numbers already filled in.
Ask another question
Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.