Explore

How much do Google Ads cost for moving companies in Victoria?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$15.06–$36.34

Typical about $23.39, top-of-page range

Searches a month

240

Core searches in Victoria

Competition

High

88/100 on Google’s scale

Busiest months

Mar, Feb

Slowest: September

In short: Google Ads for moving companies in Victoria, BC cost about $15.06–$36.34 per click, with about 240 searches a month and the most demand in March.

On Meta Facebook and Instagram

Cost per lead

$15–$45

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Recent home buyers and renters, people relocating, seniors downsizing

Ages 25–65 · 91,867 people live here (2021 Census)

Target area

15 km around the city

Ad idea: Flat-rate local moves

What this means

  • Clicks cost about 87% more here than the British Columbia average ($23.39 vs $12.48).
  • Against the Canada average ($12.33), clicks here cost about 90% more.
  • Searches peak in March and February and are lowest in September. The busiest month gets about 250% more searches than the slowest.
  • Launch or raise budgets by mid-February so campaigns are learning before the March peak.
  • Competition is high (88/100), above the national level for this industry (52/100).
  • Elsewhere in British Columbia, Vancouver runs about 36% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

VictoriaBritish ColumbiaCanada

060120180240JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

102Jan119Feb208Mar98Apr89May110Jun89Jul81Aug59Sep110Oct68Nov68Dec

Compared with other British Columbia markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Fort St. Johncheaper$8.802208
Kelownacheaper$9.4916073
Richmondcheaper$11.5819078
Burnabycheaper$12.6456079
Surreycheaper$12.8449077
Coquitlamcheaper$13.6316090
Vancouvercheaper$15.021,27087
North Vancouver (District)cheaper$15.5126072
Langley (City)cheaper$18.6730091
Victoria$23.3924088
British Columbia (province)$12.485,20074
Canada$12.3330,20052

Frequently asked questions

How much does a Google Ads click cost for moving companies in Victoria?

About $15.06 to $36.34 per click at the top of the page, typically around $23.39, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for moving companies in Victoria?

March and February have the most searches. September is the slowest month.

How many people search for moving companies in Victoria?

About 240 searches a month for core terms.

How much do Facebook and Instagram ads cost for moving companies in Victoria?

Paid Media Canada benchmarks put cost per lead at about $15 to $45 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for moving companies in Victoria, with these numbers already filled in.

Build a full plan

Ask another question

Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.