How much does advertising cost for moving companies in Kelowna?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$5.60–$16.07

Typical about $9.49, top-of-page range

Searches a month

160

Core searches in Kelowna

Competition

High

73/100 on Google’s scale

Busiest months

Aug, Mar

Slowest: December

In short: Google Ads for moving companies in Kelowna, BC cost about $5.60–$16.07 per click, with about 160 searches a month and the most demand in August.

On Meta Facebook and Instagram

Cost per lead

$15–$45

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Recent home buyers and renters, people relocating, seniors downsizing

Ages 25–65 · 144,576 people live here (2021 Census)

Target area

15 km around the city

Ad idea: Flat-rate local moves

What this means

  • Clicks cost about 24% less here than the British Columbia average ($9.49 vs $12.48).
  • Against the Canada average ($12.33), clicks here cost about 23% less.
  • Searches peak in August and March and are lowest in December. The busiest month gets about 213% more searches than the slowest.
  • Launch or raise budgets by mid-July so campaigns are learning before the August peak.
  • Competition is high (73/100), above the national level for this industry (52/100).
  • Elsewhere in British Columbia, Kamloops runs about 20% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

KelownaBritish ColumbiaCanada

050100150200JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

108Jan108Feb142Mar108Apr81May81Jun108Jul169Aug74Sep101Oct67Nov54Dec

Compared with other British Columbia markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Fort St. John$8.802208
Kelowna$9.4916073
Richmondpricier$11.5819078
Burnabypricier$12.6456079
Surreypricier$12.8449077
Coquitlampricier$13.6316090
Vancouverpricier$15.021,27087
North Vancouver (District)pricier$15.5126072
Langley (City)pricier$18.6730091
Victoriapricier$23.3924088
British Columbia (province)$12.485,20074
Canada$12.3330,20052

Who lives in Kelowna

2021 Census, Statistics Canada. Use it to set ages, language and targeting on Meta and other channels.

People

144,576

62,210 households

Median age

42.4

British Columbia: 42.8

Household income

$82,000

Median, 2020 · British Columbia: $85k

Homeowners

64.7%

of households · British Columbia: 66.8%

French mother tongue

1.5%

British Columbia: 1.2%

Couples with children

35.6%

of census families · British Columbia: 40.1%

Age mix

About how many adults here use each platform

  • Facebookup to ~97,000
  • YouTubeup to ~86,000
  • Instagramup to ~74,000
  • LinkedInup to ~58,000
  • TikTokup to ~41,000
  • Redditup to ~32,000

Estimate: adults aged 20+ in Kelowna (Census 2021) × the share of online Canadian adults who use each platform (TMU Social Media Lab, The State of Social Media in Canada 2025 (summary)). It assumes people here use each platform at the national rate and counts all adults, not only those online, so treat these as upper estimates. Meta’s own audience size for your exact targeting will differ.

Other channels

Beyond Google and Meta. “Good fit”, “Worth testing” and “Usually not a fit” are PaidMedia.ca’s take for this kind of business; the numbers come from the sources listed on each card.

Microsoft Ads

Good fit

~24 searches a month on Bing and Yahoo

Bing has 10.46% of searches in Canada and Yahoo 2.49%, against Google’s 85.03%. Microsoft Advertising serves ads on both. You can import your Google Ads campaigns to test it with little setup.

Estimate: Google searches here × Bing and Yahoo’s share ÷ Google’s share. Search share: StatCounter Global Stats, 2026-10.

LinkedIn

Usually not a fit

49% of online Canadian adults use it (63% of ages 25–34)

Targets by job title, company and industry. It pays off mainly for business buyers and recruiting, not everyday consumer services.

TMU Social Media Lab (summary)

Reddit

Usually not a fit

27% of online Canadian adults use it (52% of ages 18–24)

Ads run beside community discussions. Useful for considered purchases where people ask others for advice before buying.

TMU Social Media Lab (summary)

Pinterest

Usually not a fit

39% of online Canadian adults use it (52% of women)

People plan projects and purchases here. Strong for home, style and beauty ideas.

TMU Social Media Lab (summary)

Frequently asked questions

How much does a Google Ads click cost for moving companies in Kelowna?

About $5.60 to $16.07 per click at the top of the page, typically around $9.49, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for moving companies in Kelowna?

August and March have the most searches. December is the slowest month.

How many people search for moving companies in Kelowna?

About 160 searches a month for core terms.

How much do Facebook and Instagram ads cost for moving companies in Kelowna?

Paid Media Canada benchmarks put cost per lead at about $15 to $45 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for moving companies in Kelowna, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.