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How much do Google Ads cost for optometrists in Selkirk?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$2.03–$8.27

Manitoba price (too few local ad clicks)

Searches a month

30

Core searches in Selkirk

Competition

Low

3/100 on Google’s scale

Busiest months

Jan, Apr

Slowest: May

In short: Google Ads for optometrists in Selkirk, MB cost about $2.03–$8.27 per click, with about 30 searches a month and the most demand in January.

On Meta Facebook and Instagram

Cost per lead

$12.75–$34

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Families, office workers, people who wear glasses, parents of school-age kids

Ages 20–65 · 10,504 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Back-to-school eye exams

What this means

  • Google has too few paid clicks in Selkirk to price it on its own, so costs shown are the Manitoba average. Search demand is still local.
  • Searches peak in January and April and are lowest in May. The busiest month gets about 200% more searches than the slowest.
  • Launch or raise budgets by mid-December so campaigns are learning before the January peak.
  • Competition is low (3/100), below the national level for this industry (40/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

SelkirkManitobaCanada

04080120160JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

124Jan41Feb83Mar124Apr41May83Jun124Jul124Aug83Sep124Oct124Nov124Dec

Compared with other Manitoba markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Tachécheaper$2.427033
Hanovercheaper$2.5512028
Steinbachcheaper$3.014024
St. Andrews$4.0328043
Winnipeg$4.121,87048
Springfieldpricier$4.6320046
Brandonpricier$7.3814034
Manitoba (province)$4.102,91041
Canada$5.3196,70040

Frequently asked questions

How much does a Google Ads click cost for optometrists in Selkirk?

About $2.03 to $8.27 per click at the top of the page, typically around $4.10 (the Manitoba average, since there are too few local ad clicks to price Selkirk on its own), based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for optometrists in Selkirk?

January and April have the most searches. May is the slowest month.

How many people search for optometrists in Selkirk?

About 30 searches a month for core terms.

How much do Facebook and Instagram ads cost for optometrists in Selkirk?

Paid Media Canada benchmarks put cost per lead at about $12.75 to $34 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

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Keywords, campaigns, ad copy and a budget split for optometrists in Selkirk, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.