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How much do Google Ads cost for physiotherapists in Springfield?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$1.95–$6.13

Typical about $3.46, top-of-page range

Searches a month

260

Core searches in Springfield

Competition

Medium

43/100 on Google’s scale

Busiest months

May, Aug

Slowest: December

In short: Google Ads for physiotherapists in Springfield, MB cost about $1.95–$6.13 per click, with about 260 searches a month and the most demand in May.

On Meta Facebook and Instagram

Cost per lead

$17–$42.50

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Fitness, running, sports, office workers, injury recovery

Ages 25–65 · 16,142 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Direct billing to insurance

What this means

  • Clicks cost about 11% more here than the Manitoba average ($3.46 vs $3.11).
  • Against the Canada average ($4.26), clicks here cost about 19% less.
  • Searches peak in May and August and are lowest in December. The busiest month gets about 52% more searches than the slowest.
  • Launch or raise budgets by mid-April so campaigns are learning before the May peak.
  • Competition is medium (43/100), close to the national level for this industry (38/100).
  • Elsewhere in Manitoba, St. Andrews runs about 22% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

SpringfieldManitobaCanada

04080120160JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

108Jan87Feb87Mar87Apr133May108Jun87Jul133Aug87Sep87Oct108Nov87Dec

Compared with other Manitoba markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
St. Andrewscheaper$2.6932038
Winnipeg$3.191,90039
Hanover$3.2111018
Taché$3.327020
Springfield$3.4626043
Manitoba (province)$3.112,90032
Canada$4.26110,00038

Frequently asked questions

How much does a Google Ads click cost for physiotherapists in Springfield?

About $1.95 to $6.13 per click at the top of the page, typically around $3.46, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for physiotherapists in Springfield?

May and August have the most searches. December is the slowest month.

How many people search for physiotherapists in Springfield?

About 260 searches a month for core terms.

How much do Facebook and Instagram ads cost for physiotherapists in Springfield?

Paid Media Canada benchmarks put cost per lead at about $17 to $42.50 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for physiotherapists in Springfield, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.