How much does advertising cost for restaurants in Magog?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$0.53–$4

Quebec price (too few local ad clicks)

Searches a month

6,870

Core searches in Magog

Competition

Low

13/100 on Google’s scale

Busiest months

Aug, Jul

Slowest: April

In short: Google Ads for restaurants in Magog, QC cost about $0.53–$4 per click, with about 6,870 searches a month and the most demand in August.

On Meta Facebook and Instagram

Cost per lead

$4.25–$17

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Foodies, dining out, local events, families

Ages 21–55 · 28,312 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Signature dish reels

What this means

  • Google has too few paid clicks in Magog to price it on its own, so costs shown are the Quebec average. Search demand is still local.
  • Searches peak in August and July and are lowest in April. The busiest month gets about 125% more searches than the slowest.
  • Launch or raise budgets by mid-July so campaigns are learning before the August peak.
  • Competition is low (13/100), close to the national level for this industry (16/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

MagogQuebecCanada

050100150200JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

73Jan72Feb88Mar71Apr107May107Jun160Jul161Aug106Sep108Oct74Nov73Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Brossardcheaper$1.0928,15014
Montrealcheaper$1.27585,00011
Quebec City$1.34143,42014
Prévost$1.5323,84014
Saint-Sauveur$1.5323,84014
Lavalpricier$1.7865,01014
Longueuilpricier$1.8243,47015
Gatineaupricier$1.8354,16015
Sherbrookepricier$2.4128,47017
Quebec (province)$1.461,594,10014
Canada$1.428,057,10016

Who lives in Magog

2021 Census, Statistics Canada. Use it to set ages, language and targeting on Meta and other channels.

People

28,312

13,435 households

Median age

54.4

Quebec: 43.2

Household income

$62,400

Median, 2020 · Quebec: $73k

Homeowners

62%

of households · Quebec: 59.9%

French mother tongue

91%

Quebec: 74.8%

Couples with children

27.9%

of census families · Quebec: 38.9%

Age mix

About how many adults here use each platform

  • Facebookup to ~19,000
  • YouTubeup to ~17,000
  • Instagramup to ~15,000
  • LinkedInup to ~11,000
  • TikTokup to ~8,200
  • Redditup to ~6,300

Estimate: adults aged 20+ in Magog (Census 2021) × the share of online Canadian adults who use each platform (TMU Social Media Lab, The State of Social Media in Canada 2025 (summary)). It assumes people here use each platform at the national rate and counts all adults, not only those online, so treat these as upper estimates. Meta’s own audience size for your exact targeting will differ.

  • 91% have French as their mother tongue. Run French ads and landing pages, and check Quebec's French-language rules for advertising.
  • An older population (median age 54.4 vs 43.2 for Quebec). Facebook and YouTube reach more of this audience than TikTok or Snapchat.
  • Median household income is 14% lower than Quebec. Lead with clear prices, value and payment options.

Other channels

Beyond Google and Meta. “Good fit”, “Worth testing” and “Usually not a fit” are PaidMedia.ca’s take for this kind of business; the numbers come from the sources listed on each card.

Microsoft Ads

Worth testing

~1,050 searches a month on Bing and Yahoo

Bing has 10.46% of searches in Canada and Yahoo 2.49%, against Google’s 85.03%. Microsoft Advertising serves ads on both. You can import your Google Ads campaigns to test it with little setup.

Estimate: Google searches here × Bing and Yahoo’s share ÷ Google’s share. Search share: StatCounter Global Stats, 2026-10.

Pinterest

Worth testing

39% of online Canadian adults use it (52% of women)

People plan projects and purchases here. Strong for home, style and beauty ideas.

TMU Social Media Lab (summary)

LinkedIn

Usually not a fit

49% of online Canadian adults use it (63% of ages 25–34)

Targets by job title, company and industry. It pays off mainly for business buyers and recruiting, not everyday consumer services.

TMU Social Media Lab (summary)

Reddit

Usually not a fit

27% of online Canadian adults use it (52% of ages 18–24)

Ads run beside community discussions. Useful for considered purchases where people ask others for advice before buying.

TMU Social Media Lab (summary)

Frequently asked questions

How much does a Google Ads click cost for restaurants in Magog?

About $0.53 to $4 per click at the top of the page, typically around $1.46 (the Quebec average, since there are too few local ad clicks to price Magog on its own), based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for restaurants in Magog?

August and July have the most searches. April is the slowest month.

How many people search for restaurants in Magog?

About 6,870 searches a month for core terms.

How much do Facebook and Instagram ads cost for restaurants in Magog?

Paid Media Canada benchmarks put cost per lead at about $4.25 to $17 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for restaurants in Magog, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.