Explore

How much do Google Ads cost for roofers in The Nation?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$4.34–$12.28

Typical about $7.30, top-of-page range

Searches a month

30

Core searches in The Nation

Competition

Low

31/100 on Google’s scale

Busiest months

Sep, Mar

Slowest: December

In short: Google Ads for roofers in The Nation, ON cost about $4.34–$12.28 per click, with about 30 searches a month and the most demand in September.

On Meta Facebook and Instagram

Cost per lead

$34–$93.50

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Homeowners, home renovation, real estate investing

Ages 35–65 · 13,350 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Free drone roof inspection

What this means

  • Clicks cost about 35% less here than the Ontario average ($7.30 vs $11.17).
  • Against the Canada average ($11.10), clicks here cost about 34% less.
  • Searches peak in September and March and are lowest in December. The busiest month gets about 400% more searches than the slowest.
  • Launch or raise budgets by mid-August so campaigns are learning before the September peak.
  • Competition is low (31/100), close to the national level for this industry (35/100).
  • Elsewhere in Ontario, Greater Sudbury runs about 55% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

The NationOntarioCanada

070140210280JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

55Jan109Feb164Mar55Apr55May55Jun109Jul109Aug273Sep55Oct109Nov55Dec

Compared with other Ontario markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
The Nation$7.303031
Richmond Hill$7.5229061
Torontopricier$10.142,46041
Bramptonpricier$10.9931045
Markhampricier$11.8425046
Vaughanpricier$11.9726053
Londonpricier$13.1223041
Ottawapricier$14.1364033
Mississaugapricier$15.7349061
Hamiltonpricier$16.8829048
Ontario (province)$11.179,39041
Canada$11.1021,50035

Frequently asked questions

How much does a Google Ads click cost for roofers in The Nation?

About $4.34 to $12.28 per click at the top of the page, typically around $7.30, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for roofers in The Nation?

September and March have the most searches. December is the slowest month.

How many people search for roofers in The Nation?

About 30 searches a month for core terms.

How much do Facebook and Instagram ads cost for roofers in The Nation?

Paid Media Canada benchmarks put cost per lead at about $34 to $93.50 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for roofers in The Nation, with these numbers already filled in.

Build a full plan

Ask another question

Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.