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How much do Google Ads cost for veterinary clinics in Bathurst?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$2.65–$7

Typical about $4.31, top-of-page range

Searches a month

40

Core searches in Bathurst

Competition

Low

23/100 on Google’s scale

Busiest months

Oct, Jan

Slowest: May

In short: Google Ads for veterinary clinics in Bathurst, NB cost about $2.65–$7 per click, with about 40 searches a month and the most demand in October.

On Meta Facebook and Instagram

Cost per lead

$12.75–$34

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Pet owners (dogs and cats), new puppy and kitten owners

Ages 25–65 · 12,157 people live here (2021 Census)

Target area

25 km around your town

Ad idea: New puppy and kitten packages

What this means

  • Clicks cost about 15% more here than the New Brunswick average ($4.31 vs $3.76).
  • Against the Canada average ($4.45), clicks here cost about 3% less.
  • Searches peak in October and January and are lowest in May. The busiest month gets about 300% more searches than the slowest.
  • Launch or raise budgets by mid-September so campaigns are learning before the October peak.
  • Competition is low (23/100), below the national level for this industry (32/100).
  • Elsewhere in New Brunswick, Moncton runs about 21% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

BathurstNew BrunswickCanada

050100150200JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

120Jan96Feb96Mar72Apr48May96Jun72Jul96Aug120Sep192Oct120Nov72Dec

Compared with other New Brunswick markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Rothesaycheaper$2.532033
Saint Johncheaper$2.5920030
Dieppecheaper$3.0710058
Riverviewcheaper$3.093042
Monctoncheaper$3.4224054
Quispamsis$4.024039
Bathurst$4.314023
Frederictonpricier$4.7825062
Miramichipricier$9.765025
New Brunswick (province)$3.761,51040
Canada$4.4568,60032

Frequently asked questions

How much does a Google Ads click cost for veterinary clinics in Bathurst?

About $2.65 to $7 per click at the top of the page, typically around $4.31, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for veterinary clinics in Bathurst?

October and January have the most searches. May is the slowest month.

How many people search for veterinary clinics in Bathurst?

About 40 searches a month for core terms.

How much do Facebook and Instagram ads cost for veterinary clinics in Bathurst?

Paid Media Canada benchmarks put cost per lead at about $12.75 to $34 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

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Keywords, campaigns, ad copy and a budget split for veterinary clinics in Bathurst, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.