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How much do Google Ads cost for waterproofing companies in Alberta?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$4.66–$23.28

Typical about $10.42, top-of-page range

Searches a month

850

Core searches in Alberta

Competition

High

73/100 on Google’s scale

Busiest months

Jun, Jul

Slowest: November

In short: Google Ads for waterproofing companies in Alberta cost about $4.66–$23.28 per click, with about 850 searches a month and the most demand in June.

On Meta Facebook and Instagram

Cost per lead

$40–$100

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Homeowners with basements, home improvement, recent home buyers

Ages 35–65

Target area

15 km around the city

Ad idea: Spring thaw leak warning

What this means

  • Against the Canada average ($9.21), clicks here cost about 13% more.
  • Searches peak in June and July and are lowest in November. The busiest month gets about 469% more searches than the slowest.
  • Launch or raise budgets by mid-May so campaigns are learning before the June peak.
  • Competition is high (73/100), close to the national level for this industry (70/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

AlbertaCanada

050100150200JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

121Jan121Feb128Mar80Apr77May183Jun168Jul105Aug51Sep60Oct32Nov74Dec

Compared with other Alberta markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
St. Albertcheaper$6.232077
Alberta$10.4285073
Edmonton$11.2824083
Sturgeon Countypricier$12.325072
Parkland Countypricier$14.786077
Lethbridgepricier$16.072028
Calgarypricier$18.9816049
Canada$9.218,30070

Frequently asked questions

How much does a Google Ads click cost for waterproofing companies in Alberta?

About $4.66 to $23.28 per click at the top of the page, typically around $10.42, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for waterproofing companies in Alberta?

June and July have the most searches. November is the slowest month.

How many people search for waterproofing companies in Alberta?

About 850 searches a month for core terms.

How much do Facebook and Instagram ads cost for waterproofing companies in Alberta?

Paid Media Canada benchmarks put cost per lead at about $40 to $100 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

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Keywords, campaigns, ad copy and a budget split for waterproofing companies in Alberta, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.