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How much do Google Ads cost for waterproofing companies in Dieppe?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$5.58–$14.94

Typical about $9.13, top-of-page range

Searches a month

20

Core searches in Dieppe

Competition

Low

29/100 on Google’s scale

Busiest months

Feb, Mar

Slowest: January

In short: Google Ads for waterproofing companies in Dieppe, NB cost about $5.58–$14.94 per click, with about 20 searches a month and the most demand in February.

On Meta Facebook and Instagram

Cost per lead

$34–$85

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Homeowners with basements, home improvement, recent home buyers

Ages 35–65 · 28,114 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Spring thaw leak warning

What this means

  • Clicks cost about 61% more here than the New Brunswick average ($9.13 vs $5.65).
  • Against the Canada average ($9.21), clicks here cost about 1% less.
  • Searches peak in February and March and are lowest in January. The busiest month gets about 100% more searches than the slowest.
  • Launch or raise budgets by mid-January so campaigns are learning before the February peak.
  • Competition is low (29/100), below the national level for this industry (70/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

DieppeNew BrunswickCanada

04080120160JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

52Jan104Feb104Mar104Apr104May104Jun104Jul104Aug104Sep104Oct104Nov104Dec

Compared with other New Brunswick markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Monctoncheaper$6.332072
Dieppe$9.132029
New Brunswick (province)$5.6510039
Canada$9.218,30070

Frequently asked questions

How much does a Google Ads click cost for waterproofing companies in Dieppe?

About $5.58 to $14.94 per click at the top of the page, typically around $9.13, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for waterproofing companies in Dieppe?

February and March have the most searches. January is the slowest month.

How many people search for waterproofing companies in Dieppe?

About 20 searches a month for core terms.

How much do Facebook and Instagram ads cost for waterproofing companies in Dieppe?

Paid Media Canada benchmarks put cost per lead at about $34 to $85 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for waterproofing companies in Dieppe, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.