How much does advertising cost for eavestrough companies in Quebec?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$2.06–$9.49

Typical about $4.42, top-of-page range

Searches a month

740

Core searches in Quebec

Competition

Low

32/100 on Google’s scale

Busiest months

Jun, May

Slowest: January

In short: Google Ads for eavestrough companies in Quebec cost about $2.06–$9.49 per click, with about 740 searches a month and the most demand in June.

On Meta Facebook and Instagram

Cost per lead

$25–$65

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Homeowners, home improvement, landscaping and outdoor living

Ages 35–65

Target area

15 km around the city

Ad idea: Fall clean-out and guard offer

What this means

  • Against the Canada average ($10.74), clicks here cost about 59% less.
  • Searches peak in June and May and are lowest in January. The busiest month gets about 192% more searches than the slowest.
  • Launch or raise budgets by mid-May so campaigns are learning before the June peak.
  • Competition is low (32/100), below the national level for this industry (51/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

QuebecCanada

04080120160JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

50Jan60Feb104Mar116Apr118May146Jun117Jul110Aug105Sep117Oct93Nov63Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Val-des-Montscheaper$2.304035
Lavalcheaper$3.534039
Gatineau$4.3113037
Quebec$4.4274032
Prévostpricier$4.923028
Saint-Sauveurpricier$4.923028
Montrealpricier$5.1230031
Pointe-Clairepricier$5.523050
Dollard-des-Ormeauxpricier$7.243052
Canada$10.7423,92051

Who lives in Quebec

2021 Census, Statistics Canada. Use it to set ages, language and targeting on Meta and other channels.

People

8,501,833

3,749,035 households

Median age

43.2

Canada: 41.6

Household income

$72,500

Median, 2020 · Canada: $84k

Homeowners

59.9%

of households · Canada: 66.5%

French mother tongue

74.8%

Canada: 19.6%

Couples with children

38.9%

of census families · Canada: 41.8%

Age mix

About how many adults here use each platform

  • Facebookup to ~5,473,000
  • YouTubeup to ~4,872,000
  • Instagramup to ~4,205,000
  • LinkedInup to ~3,270,000
  • TikTokup to ~2,336,000
  • Redditup to ~1,802,000

Estimate: adults aged 20+ in Quebec (Census 2021) × the share of online Canadian adults who use each platform (TMU Social Media Lab, The State of Social Media in Canada 2025 (summary)). It assumes people here use each platform at the national rate and counts all adults, not only those online, so treat these as upper estimates. Meta’s own audience size for your exact targeting will differ.

  • Only 60% of households own their home (Canada: 67%). Expect more renters: include landlords and property managers in your targeting.
  • 75% have French as their mother tongue. Run French ads and landing pages, and check Quebec's French-language rules for advertising.
  • Median household income is 14% lower than Canada. Lead with clear prices, value and payment options.

Other channels

Beyond Google and Meta. “Good fit”, “Worth testing” and “Usually not a fit” are PaidMedia.ca’s take for this kind of business; the numbers come from the sources listed on each card.

Microsoft Ads

Good fit

~110 searches a month on Bing and Yahoo

Bing has 10.46% of searches in Canada and Yahoo 2.49%, against Google’s 85.03%. Microsoft Advertising serves ads on both. You can import your Google Ads campaigns to test it with little setup.

Estimate: Google searches here × Bing and Yahoo’s share ÷ Google’s share. Search share: StatCounter Global Stats, 2026-10.

LinkedIn

Usually not a fit

49% of online Canadian adults use it (63% of ages 25–34)

Targets by job title, company and industry. It pays off mainly for business buyers and recruiting, not everyday consumer services.

TMU Social Media Lab (summary)

Reddit

Usually not a fit

27% of online Canadian adults use it (52% of ages 18–24)

Ads run beside community discussions. Useful for considered purchases where people ask others for advice before buying.

TMU Social Media Lab (summary)

Pinterest

Usually not a fit

39% of online Canadian adults use it (52% of women)

People plan projects and purchases here. Strong for home, style and beauty ideas.

TMU Social Media Lab (summary)

Frequently asked questions

How much does a Google Ads click cost for eavestrough companies in Quebec?

About $2.06 to $9.49 per click at the top of the page, typically around $4.42, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for eavestrough companies in Quebec?

June and May have the most searches. January is the slowest month.

How many people search for eavestrough companies in Quebec?

About 740 searches a month for core terms.

How much do Facebook and Instagram ads cost for eavestrough companies in Quebec?

Paid Media Canada benchmarks put cost per lead at about $25 to $65 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for eavestrough companies in Quebec, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.