How much do Google Ads cost for insulation companies in Pickering?
Updated monthly · Google data for the 12 months to September 2026
Cost per click
$3.58–$11.97
Typical about $6.55, top-of-page range
Searches a month
100
Core searches in Pickering
Competition
High
95/100 on Google’s scale
Busiest months
Jan, Sep
Slowest: March
In short: Google Ads for insulation companies in Pickering, ON cost about $3.58–$11.97 per click, with about 100 searches a month and the most demand in January.
What this means
- Clicks cost about 42% more here than the Ontario average ($6.55 vs $4.62).
- Against the Canada average ($3.87), clicks here cost about 69% more.
- Searches peak in January and September and are lowest in March. The busiest month gets about 160% more searches than the slowest.
- Launch or raise budgets by mid-December so campaigns are learning before the January peak.
- Competition is high (95/100), close to the national level for this industry (89/100).
- Elsewhere in Ontario, Hamilton runs about 42% cheaper per click. Worth testing if you serve both areas.
Search demand trend
Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.
PickeringOntarioCanada
Seasonality
Each month’s searches as a share of the average month. Red = peak months, grey = slowest.
Compared with other Ontario markets
The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.
| Place | Typical CPC | Searches/mo | Competition |
|---|---|---|---|
| Hamiltoncheaper | $3.78 | 540 | 90 |
| Markhamcheaper | $5.21 | 380 | 74 |
| Londoncheaper | $5.38 | 460 | 87 |
| Torontocheaper | $5.63 | 3,360 | 81 |
| Kitchenercheaper | $5.64 | 300 | 91 |
| Mississaugacheaper | $5.80 | 810 | 85 |
| Brampton | $6.05 | 690 | 82 |
| Vaughan | $6.10 | 390 | 79 |
| Ottawa | $6.31 | 1,000 | 85 |
| Pickering | $6.55 | 100 | 95 |
| Ontario (province) | $4.62 | 14,600 | 89 |
| Canada | $3.87 | 31,300 | 89 |
Frequently asked questions
How much does a Google Ads click cost for insulation companies in Pickering?
About $3.58 to $11.97 per click at the top of the page, typically around $6.55, based on Google Keyword Planner data for the 12 months to September 2026.
When do people search most for insulation companies in Pickering?
January and September have the most searches. March is the slowest month.
How many people search for insulation companies in Pickering?
About 100 searches a month for core terms.
How much do Facebook and Instagram ads cost for insulation companies in Pickering?
Paid Media Canada benchmarks put cost per lead at about $30 to $80 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.
Keywords, campaigns, ad copy and a budget split for insulation companies in Pickering, with these numbers already filled in.
Ask another question
Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.