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How much do Google Ads cost for insulation companies in Saint-Lambert?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$1.72–$15.25

Quebec price (too few local ad clicks)

Searches a month

30

Core searches in Saint-Lambert

Competition

Low

0/100 on Google’s scale

Busiest months

Jan, May

Slowest: September

In short: Google Ads for insulation companies in Saint-Lambert, QC cost about $1.72–$15.25 per click, with about 30 searches a month and the most demand in January.

On Meta Facebook and Instagram

Cost per lead

$25.50–$68

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Homeowners, energy efficiency, home improvement, recent movers in older homes

Ages 30–65 · 22,761 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Rebates and grants explained simply

What this means

  • Google has too few paid clicks in Saint-Lambert to price it on its own, so costs shown are the Quebec average. Search demand is still local.
  • Searches peak in January and May and are lowest in September. The busiest month gets about 200% more searches than the slowest.
  • Launch or raise budgets by mid-December so campaigns are learning before the January peak.
  • Competition is low (0/100), below the national level for this industry (89/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

Saint-LambertQuebecCanada

04080120160JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

133Jan89Feb89Mar89Apr133May89Jun89Jul44Aug44Sep133Oct133Nov133Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Rouyn-Norandacheaper$0.484069
Quebec Citycheaper$1.086045
Sherbrookecheaper$3.423049
Gatineau$5.0616091
Montreal$5.4574068
Brossardpricier$5.654082
Lavalpricier$8.2213085
Longueuilpricier$11.615091
Pointe-Clairepricier$13.994086
Quebec (province)$5.122,11081
Canada$3.8731,30089

Frequently asked questions

How much does a Google Ads click cost for insulation companies in Saint-Lambert?

About $1.72 to $15.25 per click at the top of the page, typically around $5.12 (the Quebec average, since there are too few local ad clicks to price Saint-Lambert on its own), based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for insulation companies in Saint-Lambert?

January and May have the most searches. September is the slowest month.

How many people search for insulation companies in Saint-Lambert?

About 30 searches a month for core terms.

How much do Facebook and Instagram ads cost for insulation companies in Saint-Lambert?

Paid Media Canada benchmarks put cost per lead at about $25.50 to $68 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

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Keywords, campaigns, ad copy and a budget split for insulation companies in Saint-Lambert, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.