Explore

How much do Google Ads cost for insulation companies in Windsor?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$1.08–$7.58

Typical about $2.86, top-of-page range

Searches a month

260

Core searches in Windsor

Competition

High

93/100 on Google’s scale

Busiest months

Jan, Oct

Slowest: August

In short: Google Ads for insulation companies in Windsor, ON cost about $1.08–$7.58 per click, with about 260 searches a month and the most demand in January.

On Meta Facebook and Instagram

Cost per lead

$30–$80

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Homeowners, energy efficiency, home improvement, recent movers in older homes

Ages 30–65 · 229,660 people live here (2021 Census)

Target area

15 km around the city

Ad idea: Rebates and grants explained simply

What this means

  • Clicks cost about 38% less here than the Ontario average ($2.86 vs $4.62).
  • Against the Canada average ($3.87), clicks here cost about 26% less.
  • Searches peak in January and October and are lowest in August. The busiest month gets about 95% more searches than the slowest.
  • Launch or raise budgets by mid-December so campaigns are learning before the January peak.
  • Competition is high (93/100), close to the national level for this industry (89/100).
  • Elsewhere in Ontario, Kingston runs about 31% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

WindsorOntarioCanada

04080120160JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

150Jan81Feb77Mar85Apr112May85Jun81Jul77Aug81Sep135Oct120Nov116Dec

Compared with other Ontario markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Windsor$2.8626093
Hamiltonpricier$3.7854090
Markhampricier$5.2138074
Londonpricier$5.3846087
Torontopricier$5.633,36081
Kitchenerpricier$5.6430091
Mississaugapricier$5.8081085
Bramptonpricier$6.0569082
Vaughanpricier$6.1039079
Ottawapricier$6.311,00085
Ontario (province)$4.6214,60089
Canada$3.8731,30089

Frequently asked questions

How much does a Google Ads click cost for insulation companies in Windsor?

About $1.08 to $7.58 per click at the top of the page, typically around $2.86, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for insulation companies in Windsor?

January and October have the most searches. August is the slowest month.

How many people search for insulation companies in Windsor?

About 260 searches a month for core terms.

How much do Facebook and Instagram ads cost for insulation companies in Windsor?

Paid Media Canada benchmarks put cost per lead at about $30 to $80 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for insulation companies in Windsor, with these numbers already filled in.

Build a full plan

Ask another question

Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.