How much does advertising cost for landscapers in Dieppe?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$1.33–$9.10

New Brunswick price (too few local ad clicks)

Searches a month

60

Core searches in Dieppe

Competition

Low

9/100 on Google’s scale

Busiest months

May, Jan

Slowest: December

In short: Google Ads for landscapers in Dieppe, NB cost about $1.33–$9.10 per click, with about 60 searches a month and the most demand in May.

On Meta Facebook and Instagram

Cost per lead

$17–$46.75

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Homeowners, gardening, outdoor living, home and garden

Ages 30–65 · 28,114 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Backyard before-and-after carousels

What this means

  • Google has too few paid clicks in Dieppe to price it on its own, so costs shown are the New Brunswick average. Search demand is still local.
  • Searches peak in May and January and are lowest in December. The busiest month gets about 267% more searches than the slowest.
  • Launch or raise budgets by mid-April so campaigns are learning before the May peak.
  • Competition is low (9/100), below the national level for this industry (25/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

DieppeNew BrunswickCanada

060120180240JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

176Jan53Feb106Mar124Apr194May124Jun106Jul71Aug53Sep71Oct71Nov53Dec

Compared with other New Brunswick markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
New Brunswick (province)$3.4848016
Canada$5.3233,20025

Who lives in Dieppe

2021 Census, Statistics Canada. Use it to set ages, language and targeting on Meta and other channels.

People

28,114

11,570 households

Median age

40.8

New Brunswick: 46.8

Household income

$87,000

Median, 2020 · New Brunswick: $70k

Homeowners

68.8%

of households · New Brunswick: 73%

French mother tongue

63.9%

New Brunswick: 29.5%

Couples with children

42.1%

of census families · New Brunswick: 35%

Age mix

About how many adults here use each platform

  • Facebookup to ~18,000
  • YouTubeup to ~16,000
  • Instagramup to ~14,000
  • LinkedInup to ~11,000
  • TikTokup to ~7,600
  • Redditup to ~5,900

Estimate: adults aged 20+ in Dieppe (Census 2021) × the share of online Canadian adults who use each platform (TMU Social Media Lab, The State of Social Media in Canada 2025 (summary)). It assumes people here use each platform at the national rate and counts all adults, not only those online, so treat these as upper estimates. Meta’s own audience size for your exact targeting will differ.

  • Only 69% of households own their home (New Brunswick: 73%). Expect more renters: include landlords and property managers in your targeting.
  • 64% have French as their mother tongue. Run French ads and landing pages.
  • A younger population (median age 40.8 vs 46.8 for New Brunswick). Instagram and TikTok are worth more budget here.
  • More families with children than New Brunswick (42% of families vs 35%). Family-focused messages and timing around school schedules can help.
  • Median household income is 24% higher than New Brunswick. Premium offers and financing for bigger jobs can land well.

Other channels

Beyond Google and Meta. “Good fit”, “Worth testing” and “Usually not a fit” are PaidMedia.ca’s take for this kind of business; the numbers come from the sources listed on each card.

Microsoft Ads

Good fit

~9 searches a month on Bing and Yahoo

Bing has 10.46% of searches in Canada and Yahoo 2.49%, against Google’s 85.03%. Microsoft Advertising serves ads on both. You can import your Google Ads campaigns to test it with little setup.

Estimate: Google searches here × Bing and Yahoo’s share ÷ Google’s share. Search share: StatCounter Global Stats, 2026-10.

Pinterest

Worth testing

39% of online Canadian adults use it (52% of women)

People plan projects and purchases here. Strong for home, style and beauty ideas.

TMU Social Media Lab (summary)

LinkedIn

Usually not a fit

49% of online Canadian adults use it (63% of ages 25–34)

Targets by job title, company and industry. It pays off mainly for business buyers and recruiting, not everyday consumer services.

TMU Social Media Lab (summary)

Reddit

Usually not a fit

27% of online Canadian adults use it (52% of ages 18–24)

Ads run beside community discussions. Useful for considered purchases where people ask others for advice before buying.

TMU Social Media Lab (summary)

Frequently asked questions

How much does a Google Ads click cost for landscapers in Dieppe?

About $1.33 to $9.10 per click at the top of the page, typically around $3.48 (the New Brunswick average, since there are too few local ad clicks to price Dieppe on its own), based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for landscapers in Dieppe?

May and January have the most searches. December is the slowest month.

How many people search for landscapers in Dieppe?

About 60 searches a month for core terms.

How much do Facebook and Instagram ads cost for landscapers in Dieppe?

Paid Media Canada benchmarks put cost per lead at about $17 to $46.75 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for landscapers in Dieppe, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.