How much does advertising cost for landscapers in Laval?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$2.34–$4.90

Typical about $3.39, top-of-page range

Searches a month

170

Core searches in Laval

Competition

Low

15/100 on Google’s scale

Busiest months

May, Jul

Slowest: December

In short: Google Ads for landscapers in Laval, QC cost about $2.34–$4.90 per click, with about 170 searches a month and the most demand in May.

On Meta Facebook and Instagram

Cost per lead

$20–$55

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Homeowners, gardening, outdoor living, home and garden

Ages 30–65 · 438,366 people live here (2021 Census)

Target area

15 km around the city

Ad idea: Backyard before-and-after carousels

What this means

  • Clicks cost about 15% less here than the Quebec average ($3.39 vs $3.98).
  • Against the Canada average ($5.32), clicks here cost about 36% less.
  • Searches peak in May and July and are lowest in December. The busiest month gets about 443% more searches than the slowest.
  • Launch or raise budgets by mid-April so campaigns are learning before the May peak.
  • Competition is low (15/100), below the national level for this industry (25/100).
  • Elsewhere in Quebec, Quebec City runs about 16% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

LavalQuebecCanada

060120180240JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

47Jan64Feb82Mar123Apr222May158Jun181Jul94Aug88Sep47Oct53Nov41Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Quebec Citycheaper$2.861009
Laval$3.3917015
Pointe-Claire$3.397033
Gatineau$3.6814017
Dollard-des-Ormeauxpricier$4.055040
Montrealpricier$4.071,36014
Kirklandpricier$5.025029
Brossardpricier$5.036026
Longueuilpricier$5.4311033
Mascouchepricier$5.76409
Quebec (province)$3.983,05017
Canada$5.3233,20025

Who lives in Laval

2021 Census, Statistics Canada. Use it to set ages, language and targeting on Meta and other channels.

People

438,366

169,785 households

Median age

42.8

Quebec: 43.2

Household income

$85,000

Median, 2020 · Quebec: $73k

Homeowners

66.6%

of households · Quebec: 59.9%

French mother tongue

52.2%

Quebec: 74.8%

Couples with children

48.1%

of census families · Quebec: 38.9%

Age mix

About how many adults here use each platform

  • Facebookup to ~276,000
  • YouTubeup to ~246,000
  • Instagramup to ~212,000
  • LinkedInup to ~165,000
  • TikTokup to ~118,000
  • Redditup to ~91,000

Estimate: adults aged 20+ in Laval (Census 2021) × the share of online Canadian adults who use each platform (TMU Social Media Lab, The State of Social Media in Canada 2025 (summary)). It assumes people here use each platform at the national rate and counts all adults, not only those online, so treat these as upper estimates. Meta’s own audience size for your exact targeting will differ.

  • 67% of households own their home, more than Quebec (60%). Homeowner-focused ads and offers fit here.
  • 52% have French as their mother tongue. Run French ads and landing pages, and check Quebec's French-language rules for advertising.
  • More families with children than Quebec (48% of families vs 39%). Family-focused messages and timing around school schedules can help.
  • Median household income is 17% higher than Quebec. Premium offers and financing for bigger jobs can land well.

Other channels

Beyond Google and Meta. “Good fit”, “Worth testing” and “Usually not a fit” are PaidMedia.ca’s take for this kind of business; the numbers come from the sources listed on each card.

Microsoft Ads

Good fit

~26 searches a month on Bing and Yahoo

Bing has 10.46% of searches in Canada and Yahoo 2.49%, against Google’s 85.03%. Microsoft Advertising serves ads on both. You can import your Google Ads campaigns to test it with little setup.

Estimate: Google searches here × Bing and Yahoo’s share ÷ Google’s share. Search share: StatCounter Global Stats, 2026-10.

Pinterest

Worth testing

39% of online Canadian adults use it (52% of women)

People plan projects and purchases here. Strong for home, style and beauty ideas.

TMU Social Media Lab (summary)

LinkedIn

Usually not a fit

49% of online Canadian adults use it (63% of ages 25–34)

Targets by job title, company and industry. It pays off mainly for business buyers and recruiting, not everyday consumer services.

TMU Social Media Lab (summary)

Reddit

Usually not a fit

27% of online Canadian adults use it (52% of ages 18–24)

Ads run beside community discussions. Useful for considered purchases where people ask others for advice before buying.

TMU Social Media Lab (summary)

Frequently asked questions

How much does a Google Ads click cost for landscapers in Laval?

About $2.34 to $4.90 per click at the top of the page, typically around $3.39, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for landscapers in Laval?

May and July have the most searches. December is the slowest month.

How many people search for landscapers in Laval?

About 170 searches a month for core terms.

How much do Facebook and Instagram ads cost for landscapers in Laval?

Paid Media Canada benchmarks put cost per lead at about $20 to $55 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for landscapers in Laval, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.