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How much do Google Ads cost for physiotherapists in London?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$2.91–$9.17

Typical about $5.17, top-of-page range

Searches a month

1,600

Core searches in London

Competition

Medium

47/100 on Google’s scale

Busiest months

Jan, Mar

Slowest: August

In short: Google Ads for physiotherapists in London, ON cost about $2.91–$9.17 per click, with about 1,600 searches a month and the most demand in January.

On Meta Facebook and Instagram

Cost per lead

$20–$50

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Fitness, running, sports, office workers, injury recovery

Ages 25–65 · 422,324 people live here (2021 Census)

Target area

15 km around the city

Ad idea: Direct billing to insurance

What this means

  • Clicks cost about 5% more here than the Ontario average ($5.17 vs $4.92).
  • Against the Canada average ($4.26), clicks here cost about 21% more.
  • Searches peak in January and March and are lowest in August. The busiest month gets about 90% more searches than the slowest.
  • Launch or raise budgets by mid-December so campaigns are learning before the January peak.
  • Competition is medium (47/100), above the national level for this industry (38/100).
  • Elsewhere in Ontario, Ottawa runs about 19% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

LondonOntarioCanada

04080120160JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

133Jan112Feb133Mar112Apr91May91Jun91Jul70Aug91Sep91Oct91Nov91Dec

Compared with other Ontario markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Markhamcheaper$3.601,60027
Bramptoncheaper$3.792,90031
Ottawacheaper$4.174,40042
Oakville$4.8588039
Mississauga$4.982,90039
London$5.171,60047
Toronto$5.1714,80032
Vaughan$5.351,30034
Kitchenerpricier$6.1188048
Hamiltonpricier$6.211,60047
Ontario (province)$4.9249,50035
Canada$4.26110,00038

Frequently asked questions

How much does a Google Ads click cost for physiotherapists in London?

About $2.91 to $9.17 per click at the top of the page, typically around $5.17, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for physiotherapists in London?

January and March have the most searches. August is the slowest month.

How many people search for physiotherapists in London?

About 1,600 searches a month for core terms.

How much do Facebook and Instagram ads cost for physiotherapists in London?

Paid Media Canada benchmarks put cost per lead at about $20 to $50 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for physiotherapists in London, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.