How much does advertising cost for plumbers in Repentigny?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$3.13–$13.18

Quebec price (too few local ad clicks)

Searches a month

70

Core searches in Repentigny

Competition

Medium

37/100 on Google’s scale

Busiest months

Feb, Mar

Slowest: November

In short: Google Ads for plumbers in Repentigny, QC cost about $3.13–$13.18 per click, with about 70 searches a month and the most demand in February.

On Meta Facebook and Instagram

Cost per lead

$25–$60

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Homeowners, home improvement, DIY, recent movers

Ages 30–65 · 86,100 people live here (2021 Census)

Target area

15 km around the city

Ad idea: Flat-rate pricing shown upfront

What this means

  • Google has too few paid clicks in Repentigny to price it on its own, so costs shown are the Quebec average. Search demand is still local.
  • Searches peak in February and March and are lowest in November. The busiest month gets about 233% more searches than the slowest.
  • Launch or raise budgets by mid-January so campaigns are learning before the February peak.
  • Competition is medium (37/100), close to the national level for this industry (45/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

RepentignyQuebecCanada

060120180240JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

124Jan176Feb141Mar106Apr106May71Jun53Jul106Aug88Sep106Oct53Nov71Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Mont-Royalcheaper$5.5321047
Quebec Citycheaper$5.7526022
Brossard$5.8718036
Laval$6.4857041
Montreal$6.546,59036
Kirklandpricier$7.1817060
Pointe-Clairepricier$8.4021055
Longueuilpricier$9.4730038
Gatineaupricier$10.1148044
Quebec (province)$6.4210,83038
Canada$14.11130,70045

Who lives in Repentigny

2021 Census, Statistics Canada. Use it to set ages, language and targeting on Meta and other channels.

People

86,100

34,175 households

Median age

44.4

Quebec: 43.2

Household income

$91,000

Median, 2020 · Quebec: $73k

Homeowners

77%

of households · Quebec: 59.9%

French mother tongue

85.8%

Quebec: 74.8%

Couples with children

41.8%

of census families · Quebec: 38.9%

Age mix

About how many adults here use each platform

  • Facebookup to ~54,000
  • YouTubeup to ~48,000
  • Instagramup to ~41,000
  • LinkedInup to ~32,000
  • TikTokup to ~23,000
  • Redditup to ~18,000

Estimate: adults aged 20+ in Repentigny (Census 2021) × the share of online Canadian adults who use each platform (TMU Social Media Lab, The State of Social Media in Canada 2025 (summary)). It assumes people here use each platform at the national rate and counts all adults, not only those online, so treat these as upper estimates. Meta’s own audience size for your exact targeting will differ.

  • 77% of households own their home, more than Quebec (60%). Homeowner-focused ads and offers fit here.
  • 86% have French as their mother tongue. Run French ads and landing pages, and check Quebec's French-language rules for advertising.
  • Median household income is 26% higher than Quebec. Premium offers and financing for bigger jobs can land well.

Other channels

Beyond Google and Meta. “Good fit”, “Worth testing” and “Usually not a fit” are PaidMedia.ca’s take for this kind of business; the numbers come from the sources listed on each card.

Microsoft Ads

Good fit

~11 searches a month on Bing and Yahoo

Bing has 10.46% of searches in Canada and Yahoo 2.49%, against Google’s 85.03%. Microsoft Advertising serves ads on both. You can import your Google Ads campaigns to test it with little setup.

Estimate: Google searches here × Bing and Yahoo’s share ÷ Google’s share. Search share: StatCounter Global Stats, 2026-10.

LinkedIn

Usually not a fit

49% of online Canadian adults use it (63% of ages 25–34)

Targets by job title, company and industry. It pays off mainly for business buyers and recruiting, not everyday consumer services.

TMU Social Media Lab (summary)

Reddit

Usually not a fit

27% of online Canadian adults use it (52% of ages 18–24)

Ads run beside community discussions. Useful for considered purchases where people ask others for advice before buying.

TMU Social Media Lab (summary)

Pinterest

Usually not a fit

39% of online Canadian adults use it (52% of women)

People plan projects and purchases here. Strong for home, style and beauty ideas.

TMU Social Media Lab (summary)

Frequently asked questions

How much does a Google Ads click cost for plumbers in Repentigny?

About $3.13 to $13.18 per click at the top of the page, typically around $6.42 (the Quebec average, since there are too few local ad clicks to price Repentigny on its own), based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for plumbers in Repentigny?

February and March have the most searches. November is the slowest month.

How many people search for plumbers in Repentigny?

About 70 searches a month for core terms.

How much do Facebook and Instagram ads cost for plumbers in Repentigny?

Paid Media Canada benchmarks put cost per lead at about $25 to $60 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for plumbers in Repentigny, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.