How much does advertising cost for renovation contractors in Cambridge?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$4.17–$16.47

Typical about $8.29, top-of-page range

Searches a month

310

Core searches in Cambridge

Competition

High

69/100 on Google’s scale

Busiest months

Nov, Jul

Slowest: August

In short: Google Ads for renovation contractors in Cambridge, ON cost about $4.17–$16.47 per click, with about 310 searches a month and the most demand in November.

On Meta Facebook and Instagram

Cost per lead

$40–$120

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Homeowners, home renovation, interior design, recent movers

Ages 30–65 · 138,479 people live here (2021 Census)

Target area

15 km around the city

Ad idea: Before-and-after transformation reels

What this means

  • Clicks cost about 16% less here than the Ontario average ($8.29 vs $9.90).
  • Against the Canada average ($8.81), clicks here cost about 6% less.
  • Searches peak in November and July and are lowest in August. The busiest month gets about 4283% more searches than the slowest.
  • Launch or raise budgets by mid-October so campaigns are learning before the November peak.
  • Competition is high (69/100), above the national level for this industry (53/100).
  • Elsewhere in Ontario, Windsor runs about 25% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

CambridgeOntarioCanada

0200400600800JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

38Jan32Feb23Mar35Apr29May29Jun102Jul18Aug29Sep70Oct768Nov26Dec

Compared with other Ontario markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Brampton$8.1165051
Cambridge$8.2931069
Hamiltonpricier$10.0854062
Torontopricier$10.233,08061
Richmond Hillpricier$11.3331058
Ottawapricier$13.6788067
Markhampricier$13.7036058
Vaughanpricier$13.7283057
Mississaugapricier$14.7174064
Oakvillepricier$18.4044074
Ontario (province)$9.9012,80060
Canada$8.8123,00053

Who lives in Cambridge

2021 Census, Statistics Canada. Use it to set ages, language and targeting on Meta and other channels.

People

138,479

51,270 households

Median age

39.2

Ontario: 41.6

Household income

$93,000

Median, 2020 · Ontario: $91k

Homeowners

68.9%

of households · Ontario: 68.4%

French mother tongue

1.1%

Ontario: 3.3%

Couples with children

46%

of census families · Ontario: 44.4%

Age mix

About how many adults here use each platform

  • Facebookup to ~87,000
  • YouTubeup to ~77,000
  • Instagramup to ~67,000
  • LinkedInup to ~52,000
  • TikTokup to ~37,000
  • Redditup to ~29,000

Estimate: adults aged 20+ in Cambridge (Census 2021) × the share of online Canadian adults who use each platform (TMU Social Media Lab, The State of Social Media in Canada 2025 (summary)). It assumes people here use each platform at the national rate and counts all adults, not only those online, so treat these as upper estimates. Meta’s own audience size for your exact targeting will differ.

Other channels

Beyond Google and Meta. “Good fit”, “Worth testing” and “Usually not a fit” are PaidMedia.ca’s take for this kind of business; the numbers come from the sources listed on each card.

Microsoft Ads

Good fit

~47 searches a month on Bing and Yahoo

Bing has 10.46% of searches in Canada and Yahoo 2.49%, against Google’s 85.03%. Microsoft Advertising serves ads on both. You can import your Google Ads campaigns to test it with little setup.

Estimate: Google searches here × Bing and Yahoo’s share ÷ Google’s share. Search share: StatCounter Global Stats, 2026-10.

Pinterest

Worth testing

39% of online Canadian adults use it (52% of women)

People plan projects and purchases here. Strong for home, style and beauty ideas.

TMU Social Media Lab (summary)

LinkedIn

Usually not a fit

49% of online Canadian adults use it (63% of ages 25–34)

Targets by job title, company and industry. It pays off mainly for business buyers and recruiting, not everyday consumer services.

TMU Social Media Lab (summary)

Reddit

Usually not a fit

27% of online Canadian adults use it (52% of ages 18–24)

Ads run beside community discussions. Useful for considered purchases where people ask others for advice before buying.

TMU Social Media Lab (summary)

Frequently asked questions

How much does a Google Ads click cost for renovation contractors in Cambridge?

About $4.17 to $16.47 per click at the top of the page, typically around $8.29, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for renovation contractors in Cambridge?

November and July have the most searches. August is the slowest month.

How many people search for renovation contractors in Cambridge?

About 310 searches a month for core terms.

How much do Facebook and Instagram ads cost for renovation contractors in Cambridge?

Paid Media Canada benchmarks put cost per lead at about $40 to $120 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for renovation contractors in Cambridge, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.