How much does advertising cost for renovation contractors in Saint-Basile-le-Grand?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$2.81–$13.45

Quebec price (too few local ad clicks)

Searches a month

40

Core searches in Saint-Basile-le-Grand

Competition

Low

0/100 on Google’s scale

Busiest months

Dec, Mar

Slowest: September

In short: Google Ads for renovation contractors in Saint-Basile-le-Grand, QC cost about $2.81–$13.45 per click, with about 40 searches a month and the most demand in December.

On Meta Facebook and Instagram

Cost per lead

$34–$102

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Homeowners, home renovation, interior design, recent movers

Ages 30–65 · 17,053 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Before-and-after transformation reels

What this means

  • Google has too few paid clicks in Saint-Basile-le-Grand to price it on its own, so costs shown are the Quebec average. Search demand is still local.
  • Searches peak in December and March and are lowest in September. The busiest month gets about 27592% more searches than the slowest.
  • Launch or raise budgets by mid-November so campaigns are learning before the December peak.
  • Competition is low (0/100), below the national level for this industry (53/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

Saint-Basile-le-GrandQuebecCanada

070140210280JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

0Jan0Feb185Mar92Apr0May0Jun185Jul92Aug0Sep185Oct185Nov277Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Quebec Citycheaper$2.205028
Repentignycheaper$4.125020
Gatineau$5.589066
Montreal$5.9994038
Longueuil$6.477017
Brossardpricier$7.335048
Lavalpricier$8.8614040
Dollard-des-Ormeauxpricier$9.554045
Terrebonnepricier$9.704048
Quebec (province)$6.151,84042
Canada$8.8123,00053

Who lives in Saint-Basile-le-Grand

2021 Census, Statistics Canada. Use it to set ages, language and targeting on Meta and other channels.

People

17,053

6,565 households

Median age

41.6

Quebec: 43.2

Household income

$107,000

Median, 2020 · Quebec: $73k

Homeowners

87%

of households · Quebec: 59.9%

French mother tongue

89.4%

Quebec: 74.8%

Couples with children

47.3%

of census families · Quebec: 38.9%

Age mix

About how many adults here use each platform

  • Facebookup to ~10,000
  • YouTubeup to ~9,100
  • Instagramup to ~7,900
  • LinkedInup to ~6,100
  • TikTokup to ~4,400
  • Redditup to ~3,400

Estimate: adults aged 20+ in Saint-Basile-le-Grand (Census 2021) × the share of online Canadian adults who use each platform (TMU Social Media Lab, The State of Social Media in Canada 2025 (summary)). It assumes people here use each platform at the national rate and counts all adults, not only those online, so treat these as upper estimates. Meta’s own audience size for your exact targeting will differ.

  • 87% of households own their home, more than Quebec (60%). Homeowner-focused ads and offers fit here.
  • 89% have French as their mother tongue. Run French ads and landing pages, and check Quebec's French-language rules for advertising.
  • More families with children than Quebec (47% of families vs 39%). Family-focused messages and timing around school schedules can help.
  • Median household income is 48% higher than Quebec. Premium offers and financing for bigger jobs can land well.

Other channels

Beyond Google and Meta. “Good fit”, “Worth testing” and “Usually not a fit” are PaidMedia.ca’s take for this kind of business; the numbers come from the sources listed on each card.

Microsoft Ads

Good fit

~6 searches a month on Bing and Yahoo

Bing has 10.46% of searches in Canada and Yahoo 2.49%, against Google’s 85.03%. Microsoft Advertising serves ads on both. You can import your Google Ads campaigns to test it with little setup.

Estimate: Google searches here × Bing and Yahoo’s share ÷ Google’s share. Search share: StatCounter Global Stats, 2026-10.

Pinterest

Worth testing

39% of online Canadian adults use it (52% of women)

People plan projects and purchases here. Strong for home, style and beauty ideas.

TMU Social Media Lab (summary)

LinkedIn

Usually not a fit

49% of online Canadian adults use it (63% of ages 25–34)

Targets by job title, company and industry. It pays off mainly for business buyers and recruiting, not everyday consumer services.

TMU Social Media Lab (summary)

Reddit

Usually not a fit

27% of online Canadian adults use it (52% of ages 18–24)

Ads run beside community discussions. Useful for considered purchases where people ask others for advice before buying.

TMU Social Media Lab (summary)

Frequently asked questions

How much does a Google Ads click cost for renovation contractors in Saint-Basile-le-Grand?

About $2.81 to $13.45 per click at the top of the page, typically around $6.15 (the Quebec average, since there are too few local ad clicks to price Saint-Basile-le-Grand on its own), based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for renovation contractors in Saint-Basile-le-Grand?

December and March have the most searches. September is the slowest month.

How many people search for renovation contractors in Saint-Basile-le-Grand?

About 40 searches a month for core terms.

How much do Facebook and Instagram ads cost for renovation contractors in Saint-Basile-le-Grand?

Paid Media Canada benchmarks put cost per lead at about $34 to $102 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for renovation contractors in Saint-Basile-le-Grand, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.