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How much do Google Ads cost for restaurants in Brighton?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$1.25–$5

Typical about $2.50, top-of-page range

Searches a month

2,020

Core searches in Brighton

Competition

Low

18/100 on Google’s scale

Busiest months

Aug, Jul

Slowest: March

In short: Google Ads for restaurants in Brighton, ON cost about $1.25–$5 per click, with about 2,020 searches a month and the most demand in August.

On Meta Facebook and Instagram

Cost per lead

$4.25–$17

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Foodies, dining out, local events, families

Ages 21–55 · 12,108 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Signature dish reels

What this means

  • Clicks cost about 78% more here than the Ontario average ($2.50 vs $1.40).
  • Against the Canada average ($1.42), clicks here cost about 76% more.
  • Searches peak in August and July and are lowest in March. The busiest month gets about 125% more searches than the slowest.
  • Launch or raise budgets by mid-July so campaigns are learning before the August peak.
  • Competition is low (18/100), close to the national level for this industry (16/100).
  • Elsewhere in Ontario, Toronto runs about 30% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

BrightonOntarioCanada

050100150200JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

76Jan90Feb76Mar78Apr115May113Jun140Jul171Aug91Sep93Oct79Nov78Dec

Compared with other Ontario markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Markhamcheaper$0.98140,88018
Londoncheaper$1.0470,72022
Hamiltoncheaper$1.1886,69018
Ottawacheaper$1.26220,40016
Oakvillecheaper$1.2653,27017
Vaughancheaper$1.5679,66017
Mississaugacheaper$1.70147,58018
Torontocheaper$1.741,064,90014
Bramptoncheaper$1.9286,31014
Brighton$2.502,02018
Ontario (province)$1.402,998,10016
Canada$1.428,057,10016

Frequently asked questions

How much does a Google Ads click cost for restaurants in Brighton?

About $1.25 to $5 per click at the top of the page, typically around $2.50, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for restaurants in Brighton?

August and July have the most searches. March is the slowest month.

How many people search for restaurants in Brighton?

About 2,020 searches a month for core terms.

How much do Facebook and Instagram ads cost for restaurants in Brighton?

Paid Media Canada benchmarks put cost per lead at about $4.25 to $17 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for restaurants in Brighton, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.