How much do Google Ads cost for restaurants in Essa?
Updated monthly · Google data for the 12 months to September 2026
Cost per click
$0.78–$2.23
Typical about $1.32, top-of-page range
Searches a month
1,150
Core searches in Essa
Competition
Low
17/100 on Google’s scale
Busiest months
May, Aug
Slowest: December
In short: Google Ads for restaurants in Essa, ON cost about $0.78–$2.23 per click, with about 1,150 searches a month and the most demand in May.
What this means
- Clicks cost about 6% less here than the Ontario average ($1.32 vs $1.40).
- Against the Canada average ($1.42), clicks here cost about 7% less.
- Searches peak in May and August and are lowest in December. The busiest month gets about 57% more searches than the slowest.
- Launch or raise budgets by mid-April so campaigns are learning before the May peak.
- Competition is low (17/100), close to the national level for this industry (16/100).
- Elsewhere in Ontario, Markham runs about 26% cheaper per click. Worth testing if you serve both areas.
Search demand trend
Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.
EssaOntarioCanada
Seasonality
Each month’s searches as a share of the average month. Red = peak months, grey = slowest.
Compared with other Ontario markets
The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.
| Place | Typical CPC | Searches/mo | Competition |
|---|---|---|---|
| Markhamcheaper | $0.98 | 140,880 | 18 |
| Londoncheaper | $1.04 | 70,720 | 22 |
| Hamiltoncheaper | $1.18 | 86,690 | 18 |
| Ottawa | $1.26 | 220,400 | 16 |
| Oakville | $1.26 | 53,270 | 17 |
| Essa | $1.32 | 1,150 | 17 |
| Vaughanpricier | $1.56 | 79,660 | 17 |
| Mississaugapricier | $1.70 | 147,580 | 18 |
| Torontopricier | $1.74 | 1,064,900 | 14 |
| Bramptonpricier | $1.92 | 86,310 | 14 |
| Ontario (province) | $1.40 | 2,998,100 | 16 |
| Canada | $1.42 | 8,057,100 | 16 |
Frequently asked questions
How much does a Google Ads click cost for restaurants in Essa?
About $0.78 to $2.23 per click at the top of the page, typically around $1.32, based on Google Keyword Planner data for the 12 months to September 2026.
When do people search most for restaurants in Essa?
May and August have the most searches. December is the slowest month.
How many people search for restaurants in Essa?
About 1,150 searches a month for core terms.
How much do Facebook and Instagram ads cost for restaurants in Essa?
Paid Media Canada benchmarks put cost per lead at about $4.25 to $17 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.
Keywords, campaigns, ad copy and a budget split for restaurants in Essa, with these numbers already filled in.
Ask another question
Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.