How much does advertising cost for restaurants in Saint-Georges?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$0.60–$12.63

Typical about $2.75, top-of-page range

Searches a month

3,080

Core searches in Saint-Georges

Competition

Low

18/100 on Google’s scale

Busiest months

May, Jun

Slowest: December

In short: Google Ads for restaurants in Saint-Georges, QC cost about $0.60–$12.63 per click, with about 3,080 searches a month and the most demand in May.

On Meta Facebook and Instagram

Cost per lead

$4.25–$17

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Foodies, dining out, local events, families

Ages 21–55 · 32,935 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Signature dish reels

What this means

  • Clicks cost about 89% more here than the Quebec average ($2.75 vs $1.46).
  • Against the Canada average ($1.42), clicks here cost about 94% more.
  • Searches peak in May and June and are lowest in December. The busiest month gets about 78% more searches than the slowest.
  • Launch or raise budgets by mid-April so campaigns are learning before the May peak.
  • Competition is low (18/100), close to the national level for this industry (16/100).
  • Elsewhere in Quebec, Montreal runs about 54% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

Saint-GeorgesQuebecCanada

04080120160JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

81Jan81Feb96Mar97Apr122May120Jun118Jul117Aug119Sep97Oct83Nov68Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Brossardcheaper$1.0928,15014
Montrealcheaper$1.27585,00011
Quebec Citycheaper$1.34143,42014
Prévostcheaper$1.5323,84014
Saint-Sauveurcheaper$1.5323,84014
Lavalcheaper$1.7865,01014
Longueuilcheaper$1.8243,47015
Gatineaucheaper$1.8354,16015
Sherbrookecheaper$2.4128,47017
Saint-Georges$2.753,08018
Quebec (province)$1.461,594,10014
Canada$1.428,057,10016

Who lives in Saint-Georges

2021 Census, Statistics Canada. Use it to set ages, language and targeting on Meta and other channels.

People

32,935

15,415 households

Median age

45.6

Quebec: 43.2

Household income

$64,000

Median, 2020 · Quebec: $73k

Homeowners

61.5%

of households · Quebec: 59.9%

French mother tongue

96.7%

Quebec: 74.8%

Couples with children

35.1%

of census families · Quebec: 38.9%

Age mix

About how many adults here use each platform

  • Facebookup to ~21,000
  • YouTubeup to ~19,000
  • Instagramup to ~16,000
  • LinkedInup to ~13,000
  • TikTokup to ~9,000
  • Redditup to ~7,000

Estimate: adults aged 20+ in Saint-Georges (Census 2021) × the share of online Canadian adults who use each platform (TMU Social Media Lab, The State of Social Media in Canada 2025 (summary)). It assumes people here use each platform at the national rate and counts all adults, not only those online, so treat these as upper estimates. Meta’s own audience size for your exact targeting will differ.

  • 97% have French as their mother tongue. Run French ads and landing pages, and check Quebec's French-language rules for advertising.
  • Median household income is 12% lower than Quebec. Lead with clear prices, value and payment options.

Other channels

Beyond Google and Meta. “Good fit”, “Worth testing” and “Usually not a fit” are PaidMedia.ca’s take for this kind of business; the numbers come from the sources listed on each card.

Microsoft Ads

Worth testing

~470 searches a month on Bing and Yahoo

Bing has 10.46% of searches in Canada and Yahoo 2.49%, against Google’s 85.03%. Microsoft Advertising serves ads on both. You can import your Google Ads campaigns to test it with little setup.

Estimate: Google searches here × Bing and Yahoo’s share ÷ Google’s share. Search share: StatCounter Global Stats, 2026-10.

Pinterest

Worth testing

39% of online Canadian adults use it (52% of women)

People plan projects and purchases here. Strong for home, style and beauty ideas.

TMU Social Media Lab (summary)

LinkedIn

Usually not a fit

49% of online Canadian adults use it (63% of ages 25–34)

Targets by job title, company and industry. It pays off mainly for business buyers and recruiting, not everyday consumer services.

TMU Social Media Lab (summary)

Reddit

Usually not a fit

27% of online Canadian adults use it (52% of ages 18–24)

Ads run beside community discussions. Useful for considered purchases where people ask others for advice before buying.

TMU Social Media Lab (summary)

Frequently asked questions

How much does a Google Ads click cost for restaurants in Saint-Georges?

About $0.60 to $12.63 per click at the top of the page, typically around $2.75, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for restaurants in Saint-Georges?

May and June have the most searches. December is the slowest month.

How many people search for restaurants in Saint-Georges?

About 3,080 searches a month for core terms.

How much do Facebook and Instagram ads cost for restaurants in Saint-Georges?

Paid Media Canada benchmarks put cost per lead at about $4.25 to $17 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for restaurants in Saint-Georges, with these numbers already filled in.

Build a full plan

Ask another question

Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.