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How much do Google Ads cost for roofers in Mount Pearl?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$3.06–$19.32

Typical about $7.69, top-of-page range

Searches a month

30

Core searches in Mount Pearl

Competition

Medium

36/100 on Google’s scale

Busiest months

Apr, Sep

Slowest: December

In short: Google Ads for roofers in Mount Pearl, NL cost about $3.06–$19.32 per click, with about 30 searches a month and the most demand in April.

On Meta Facebook and Instagram

Cost per lead

$34–$93.50

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Homeowners, home renovation, real estate investing

Ages 35–65 · 22,477 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Free drone roof inspection

What this means

  • Clicks cost about 86% more here than the Newfoundland and Labrador average ($7.69 vs $4.13).
  • Against the Canada average ($11.10), clicks here cost about 31% less.
  • Searches peak in April and September and are lowest in December. The busiest month gets about 150% more searches than the slowest.
  • Launch or raise budgets by mid-March so campaigns are learning before the April peak.
  • Competition is medium (36/100), close to the national level for this industry (35/100).
  • Elsewhere in Newfoundland and Labrador, St. John's runs about 18% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

Mount PearlNewfoundland and LabradorCanada

060120180240JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

83Jan83Feb83Mar207Apr83May83Jun83Jul83Aug124Sep124Oct83Nov83Dec

Compared with other Newfoundland and Labrador markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
St. John'scheaper$6.298046
Mount Pearl$7.693036
Newfoundland and Labrador (province)$4.1317050
Canada$11.1021,50035

Frequently asked questions

How much does a Google Ads click cost for roofers in Mount Pearl?

About $3.06 to $19.32 per click at the top of the page, typically around $7.69, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for roofers in Mount Pearl?

April and September have the most searches. December is the slowest month.

How many people search for roofers in Mount Pearl?

About 30 searches a month for core terms.

How much do Facebook and Instagram ads cost for roofers in Mount Pearl?

Paid Media Canada benchmarks put cost per lead at about $34 to $93.50 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for roofers in Mount Pearl, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.