How much do Google Ads cost for waterproofing companies in Markham?
Updated monthly · Google data for the 12 months to September 2026
Cost per click
$9.31–$25.88
Typical about $15.52, top-of-page range
Searches a month
130
Core searches in Markham
Competition
High
81/100 on Google’s scale
Busiest months
Oct, Nov
Slowest: July
In short: Google Ads for waterproofing companies in Markham, ON cost about $9.31–$25.88 per click, with about 130 searches a month and the most demand in October.
What this means
- Clicks cost about 53% more here than the Ontario average ($15.52 vs $10.17).
- Against the Canada average ($9.21), clicks here cost about 69% more.
- Searches peak in October and November and are lowest in July. The busiest month gets about 560% more searches than the slowest.
- Launch or raise budgets by mid-September so campaigns are learning before the October peak.
- Competition is high (81/100), above the national level for this industry (70/100).
- Elsewhere in Ontario, Toronto runs about 20% cheaper per click. Worth testing if you serve both areas.
Search demand trend
Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.
MarkhamOntarioCanada
Seasonality
Each month’s searches as a share of the average month. Red = peak months, grey = slowest.
Compared with other Ontario markets
The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.
| Place | Typical CPC | Searches/mo | Competition |
|---|---|---|---|
| St. Catharinescheaper | $7.40 | 120 | 87 |
| Bramptoncheaper | $8.08 | 170 | 65 |
| Barriecheaper | $8.80 | 190 | 82 |
| Mississaugacheaper | $10.96 | 430 | 68 |
| Ottawacheaper | $11.11 | 240 | 81 |
| Vaughancheaper | $11.62 | 170 | 87 |
| Torontocheaper | $12.38 | 1,260 | 73 |
| Hamiltoncheaper | $12.49 | 260 | 74 |
| Markham | $15.52 | 130 | 81 |
| Oakvillepricier | $18.51 | 180 | 76 |
| Ontario (province) | $10.17 | 5,700 | 77 |
| Canada | $9.21 | 8,300 | 70 |
Frequently asked questions
How much does a Google Ads click cost for waterproofing companies in Markham?
About $9.31 to $25.88 per click at the top of the page, typically around $15.52, based on Google Keyword Planner data for the 12 months to September 2026.
When do people search most for waterproofing companies in Markham?
October and November have the most searches. July is the slowest month.
How many people search for waterproofing companies in Markham?
About 130 searches a month for core terms.
How much do Facebook and Instagram ads cost for waterproofing companies in Markham?
Paid Media Canada benchmarks put cost per lead at about $40 to $100 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.
Keywords, campaigns, ad copy and a budget split for waterproofing companies in Markham, with these numbers already filled in.
Ask another question
Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.