How much does advertising cost for auto repair shops in Saint-Jérôme?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$1.01–$5.64

Quebec price (too few local ad clicks)

Searches a month

40

Core searches in Saint-Jérôme

Competition

Low

4/100 on Google’s scale

Busiest months

Apr, Feb

Slowest: December

In short: Google Ads for auto repair shops in Saint-Jérôme, QC cost about $1.01–$5.64 per click, with about 40 searches a month and the most demand in April.

On Meta Facebook and Instagram

Cost per lead

$15–$40

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Car owners, commuters, automotive interests

Ages 25–60 · 80,213 people live here (2021 Census)

Target area

15 km around the city

Ad idea: Book your winter tire swap

What this means

  • Google has too few paid clicks in Saint-Jérôme to price it on its own, so costs shown are the Quebec average. Search demand is still local.
  • Searches peak in April and February and are lowest in December. The busiest month gets about 1000% more searches than the slowest.
  • Launch or raise budgets by mid-March so campaigns are learning before the April peak.
  • Competition is low (4/100), below the national level for this industry (27/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

Saint-JérômeQuebecCanada

090180270360JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

59Jan117Feb117Mar322Apr88May88Jun59Jul88Aug59Sep59Oct117Nov29Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Quebec Citycheaper$1.1029025
Dollard-des-Ormeauxcheaper$1.109022
Sherbrookecheaper$1.1811011
Brossardcheaper$1.2414027
Lavalcheaper$1.4751024
Montreal$2.284,81013
Pointe-Clairepricier$2.8014021
Gatineaupricier$2.9045031
Longueuilpricier$3.6326015
Quebec (province)$2.398,37017
Canada$3.1295,80027

Who lives in Saint-Jérôme

2021 Census, Statistics Canada. Use it to set ages, language and targeting on Meta and other channels.

People

80,213

37,370 households

Median age

45.2

Quebec: 43.2

Household income

$62,800

Median, 2020 · Quebec: $73k

Homeowners

51%

of households · Quebec: 59.9%

French mother tongue

92.3%

Quebec: 74.8%

Couples with children

33%

of census families · Quebec: 38.9%

Age mix

About how many adults here use each platform

  • Facebookup to ~52,000
  • YouTubeup to ~47,000
  • Instagramup to ~40,000
  • LinkedInup to ~31,000
  • TikTokup to ~22,000
  • Redditup to ~17,000

Estimate: adults aged 20+ in Saint-Jérôme (Census 2021) × the share of online Canadian adults who use each platform (TMU Social Media Lab, The State of Social Media in Canada 2025 (summary)). It assumes people here use each platform at the national rate and counts all adults, not only those online, so treat these as upper estimates. Meta’s own audience size for your exact targeting will differ.

  • Only 51% of households own their home (Quebec: 60%). Expect more renters: include landlords and property managers in your targeting.
  • 92% have French as their mother tongue. Run French ads and landing pages, and check Quebec's French-language rules for advertising.
  • Median household income is 13% lower than Quebec. Lead with clear prices, value and payment options.

Other channels

Beyond Google and Meta. “Good fit”, “Worth testing” and “Usually not a fit” are PaidMedia.ca’s take for this kind of business; the numbers come from the sources listed on each card.

Microsoft Ads

Good fit

~6 searches a month on Bing and Yahoo

Bing has 10.46% of searches in Canada and Yahoo 2.49%, against Google’s 85.03%. Microsoft Advertising serves ads on both. You can import your Google Ads campaigns to test it with little setup.

Estimate: Google searches here × Bing and Yahoo’s share ÷ Google’s share. Search share: StatCounter Global Stats, 2026-10.

LinkedIn

Usually not a fit

49% of online Canadian adults use it (63% of ages 25–34)

Targets by job title, company and industry. It pays off mainly for business buyers and recruiting, not everyday consumer services.

TMU Social Media Lab (summary)

Reddit

Usually not a fit

27% of online Canadian adults use it (52% of ages 18–24)

Ads run beside community discussions. Useful for considered purchases where people ask others for advice before buying.

TMU Social Media Lab (summary)

Pinterest

Usually not a fit

39% of online Canadian adults use it (52% of women)

People plan projects and purchases here. Strong for home, style and beauty ideas.

TMU Social Media Lab (summary)

Frequently asked questions

How much does a Google Ads click cost for auto repair shops in Saint-Jérôme?

About $1.01 to $5.64 per click at the top of the page, typically around $2.39 (the Quebec average, since there are too few local ad clicks to price Saint-Jérôme on its own), based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for auto repair shops in Saint-Jérôme?

April and February have the most searches. December is the slowest month.

How many people search for auto repair shops in Saint-Jérôme?

About 40 searches a month for core terms.

How much do Facebook and Instagram ads cost for auto repair shops in Saint-Jérôme?

Paid Media Canada benchmarks put cost per lead at about $15 to $40 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for auto repair shops in Saint-Jérôme, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.