How much does advertising cost for landscapers in Kawartha Lakes?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$1.11–$8.16

Typical about $3.01, top-of-page range

Searches a month

100

Core searches in Kawartha Lakes

Competition

Medium

43/100 on Google’s scale

Busiest months

May, Jun

Slowest: January

In short: Google Ads for landscapers in Kawartha Lakes, ON cost about $1.11–$8.16 per click, with about 100 searches a month and the most demand in May.

On Meta Facebook and Instagram

Cost per lead

$20–$55

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Homeowners, gardening, outdoor living, home and garden

Ages 30–65 · 79,247 people live here (2021 Census)

Target area

15 km around the city

Ad idea: Backyard before-and-after carousels

What this means

  • Clicks cost about 47% less here than the Ontario average ($3.01 vs $5.68).
  • Against the Canada average ($5.19), clicks here cost about 42% less.
  • Searches peak in May and June and are lowest in January. The busiest month gets about 400% more searches than the slowest.
  • Launch or raise budgets by mid-April so campaigns are learning before the May peak.
  • Competition is medium (43/100), above the national level for this industry (33/100).
  • Elsewhere in Ontario, Quinte West runs about 22% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

Kawartha LakesOntarioCanada

060120180240JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

43Jan75Feb96Mar139Apr214May150Jun107Jul75Aug54Sep86Oct86Nov75Dec

Compared with other Ontario markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Kawartha Lakes$3.0110043
Windsorpricier$3.8634033
Ottawapricier$4.621,02030
Markhampricier$4.9147040
Londonpricier$5.0158040
Bramptonpricier$5.7989038
Torontopricier$5.813,86039
Hamiltonpricier$5.9775037
Vaughanpricier$7.1954052
Mississaugapricier$9.4296044
Ontario (province)$5.6818,29036
Canada$5.1936,00033

Who lives in Kawartha Lakes

2021 Census, Statistics Canada. Use it to set ages, language and targeting on Meta and other channels.

People

79,247

32,705 households

Median age

51.6

Ontario: 41.6

Household income

$82,000

Median, 2020 · Ontario: $91k

Homeowners

82.8%

of households · Ontario: 68.4%

French mother tongue

0.9%

Ontario: 3.3%

Couples with children

33.9%

of census families · Ontario: 44.4%

Age mix

About how many adults here use each platform

  • Facebookup to ~54,000
  • YouTubeup to ~48,000
  • Instagramup to ~41,000
  • LinkedInup to ~32,000
  • TikTokup to ~23,000
  • Redditup to ~18,000

Estimate: adults aged 20+ in Kawartha Lakes (Census 2021) × the share of online Canadian adults who use each platform (TMU Social Media Lab, The State of Social Media in Canada 2025 (summary)). It assumes people here use each platform at the national rate and counts all adults, not only those online, so treat these as upper estimates. Meta’s own audience size for your exact targeting will differ.

  • 83% of households own their home, more than Ontario (68%). Homeowner-focused ads and offers fit here.
  • An older population (median age 51.6 vs 41.6 for Ontario). Facebook and YouTube reach more of this audience than TikTok or Snapchat.

Other channels

Beyond Google and Meta. “Good fit”, “Worth testing” and “Usually not a fit” are PaidMedia.ca’s take for this kind of business; the numbers come from the sources listed on each card.

Microsoft Ads

Good fit

~15 searches a month on Bing and Yahoo

Bing has 10.46% of searches in Canada and Yahoo 2.49%, against Google’s 85.03%. Microsoft Advertising serves ads on both. You can import your Google Ads campaigns to test it with little setup.

Estimate: Google searches here × Bing and Yahoo’s share ÷ Google’s share. Search share: StatCounter Global Stats, 2026-10.

Pinterest

Worth testing

39% of online Canadian adults use it (52% of women)

People plan projects and purchases here. Strong for home, style and beauty ideas.

TMU Social Media Lab (summary)

LinkedIn

Usually not a fit

49% of online Canadian adults use it (63% of ages 25–34)

Targets by job title, company and industry. It pays off mainly for business buyers and recruiting, not everyday consumer services.

TMU Social Media Lab (summary)

Reddit

Usually not a fit

27% of online Canadian adults use it (52% of ages 18–24)

Ads run beside community discussions. Useful for considered purchases where people ask others for advice before buying.

TMU Social Media Lab (summary)

Frequently asked questions

How much does a Google Ads click cost for landscapers in Kawartha Lakes?

About $1.11 to $8.16 per click at the top of the page, typically around $3.01, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for landscapers in Kawartha Lakes?

May and June have the most searches. January is the slowest month.

How many people search for landscapers in Kawartha Lakes?

About 100 searches a month for core terms.

How much do Facebook and Instagram ads cost for landscapers in Kawartha Lakes?

Paid Media Canada benchmarks put cost per lead at about $20 to $55 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for landscapers in Kawartha Lakes, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.