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How much do Google Ads cost for optometrists in Edmundston?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$1.88–$6.40

Typical about $3.47, top-of-page range

Searches a month

50

Core searches in Edmundston

Competition

Low

16/100 on Google’s scale

Busiest months

Mar, Apr

Slowest: September

In short: Google Ads for optometrists in Edmundston, NB cost about $1.88–$6.40 per click, with about 50 searches a month and the most demand in March.

On Meta Facebook and Instagram

Cost per lead

$12.75–$34

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Families, office workers, people who wear glasses, parents of school-age kids

Ages 20–65 · 16,437 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Back-to-school eye exams

What this means

  • Clicks cost about 35% less here than the New Brunswick average ($3.47 vs $5.31).
  • Against the Canada average ($5.31), clicks here cost about 35% less.
  • Searches peak in March and April and are lowest in September. The busiest month gets about 100% more searches than the slowest.
  • Launch or raise budgets by mid-February so campaigns are learning before the March peak.
  • Competition is low (16/100), below the national level for this industry (40/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

EdmundstonNew BrunswickCanada

04080120160JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

107Jan107Feb129Mar129Apr64May86Jun86Jul107Aug64Sep107Oct107Nov107Dec

Compared with other New Brunswick markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Edmundston$3.475016
Quispamsispricier$4.264043
Miramichipricier$4.436017
Riverviewpricier$4.674052
Frederictonpricier$5.4028051
Dieppepricier$5.9515053
Monctonpricier$6.1135047
Saint Johnpricier$7.1616038
New Brunswick (province)$5.311,65035
Canada$5.3196,70040

Frequently asked questions

How much does a Google Ads click cost for optometrists in Edmundston?

About $1.88 to $6.40 per click at the top of the page, typically around $3.47, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for optometrists in Edmundston?

March and April have the most searches. September is the slowest month.

How many people search for optometrists in Edmundston?

About 50 searches a month for core terms.

How much do Facebook and Instagram ads cost for optometrists in Edmundston?

Paid Media Canada benchmarks put cost per lead at about $12.75 to $34 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

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Keywords, campaigns, ad copy and a budget split for optometrists in Edmundston, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.