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How much do Google Ads cost for plumbers in Ontario?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$7.34–$35.06

Typical about $16.04, top-of-page range

Searches a month

29,500

Core searches in Ontario

Competition

Medium

44/100 on Google’s scale

Busiest months

Oct, Jan

Slowest: July

In short: Google Ads for plumbers in Ontario cost about $7.34–$35.06 per click, with about 29,500 searches a month and the most demand in October.

On Meta Facebook and Instagram

Cost per lead

$25–$60

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Homeowners, home improvement, DIY, recent movers

Ages 30–65

Target area

15 km around the city

Ad idea: Flat-rate pricing shown upfront

What this means

  • Against the Canada average ($14.84), clicks here cost about 8% more.
  • Searches peak in October and January and are lowest in July. The busiest month gets about 36% more searches than the slowest.
  • Launch or raise budgets by mid-September so campaigns are learning before the October peak.
  • Competition is medium (44/100), close to the national level for this industry (37/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

OntarioCanada

0306090120JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

115Jan88Feb104Mar106Apr102May88Jun87Jul90Aug95Sep118Oct107Nov100Dec

Compared with other Ontario markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Brampton$14.691,29058
Mississauga$15.201,86059
Ontario$16.0429,50044
Markham$16.2589050
Toronto$16.748,49036
Ottawapricier$18.782,18051
Kitchenerpricier$20.8987060
Vaughanpricier$21.7184053
Londonpricier$22.6598055
Hamiltonpricier$24.851,30068
Canada$14.8477,00037

Frequently asked questions

How much does a Google Ads click cost for plumbers in Ontario?

About $7.34 to $35.06 per click at the top of the page, typically around $16.04, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for plumbers in Ontario?

October and January have the most searches. July is the slowest month.

How many people search for plumbers in Ontario?

About 29,500 searches a month for core terms.

How much do Facebook and Instagram ads cost for plumbers in Ontario?

Paid Media Canada benchmarks put cost per lead at about $25 to $60 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

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Keywords, campaigns, ad copy and a budget split for plumbers in Ontario, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.