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How much do Google Ads cost for pool and hot tub companies in Edmonton?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$1.75–$4.18

Typical about $2.70, top-of-page range

Searches a month

740

Core searches in Edmonton

Competition

High

97/100 on Google’s scale

Busiest months

Apr, May

Slowest: July

In short: Google Ads for pool and hot tub companies in Edmonton, AB cost about $1.75–$4.18 per click, with about 740 searches a month and the most demand in April.

On Meta Facebook and Instagram

Cost per lead

$48–$144

Paid Media Canada benchmark

Cost per 1,000 views

$14–$26

Typical CPM, major metros

Who to reach

Homeowners with backyards, outdoor living, families with kids

Ages 30–60 · 1,010,899 people live here (2021 Census)

Target area

8–12 km around your service area

Ad idea: Book now for summer install

What this means

  • Clicks cost about 18% more here than the Alberta average ($2.70 vs $2.30).
  • Against the Canada average ($2.73), clicks here cost about 1% less.
  • Searches peak in April and May and are lowest in July. The busiest month gets about 48% more searches than the slowest.
  • Launch or raise budgets by mid-March so campaigns are learning before the April peak.
  • Competition is high (97/100), close to the national level for this industry (94/100).
  • Elsewhere in Alberta, Red Deer County runs about 32% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

EdmontonAlbertaCanada

0306090120JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

95Jan79Feb96Mar117Apr117May96Jun79Jul96Aug95Sep116Oct117Nov95Dec

Compared with other Alberta markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Lethbridgecheaper$1.2611082
County of Grande Prairie No. 1cheaper$1.5413079
Red Deer Countycheaper$1.8419089
Red Deercheaper$2.0116088
Foothills Countycheaper$2.279075
Calgary$2.451,32097
Sturgeon County$2.5913079
Edmonton$2.7074097
Parkland County$2.7423091
Airdrie$2.809072
Alberta (province)$2.303,64099
Canada$2.7328,30094

Frequently asked questions

How much does a Google Ads click cost for pool and hot tub companies in Edmonton?

About $1.75 to $4.18 per click at the top of the page, typically around $2.70, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for pool and hot tub companies in Edmonton?

April and May have the most searches. July is the slowest month.

How many people search for pool and hot tub companies in Edmonton?

About 740 searches a month for core terms.

How much do Facebook and Instagram ads cost for pool and hot tub companies in Edmonton?

Paid Media Canada benchmarks put cost per lead at about $48 to $144 for this industry in a market this size, with typical costs of $14 to $26 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for pool and hot tub companies in Edmonton, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.