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How much do Google Ads cost for pool and hot tub companies in Kirkland?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$0.26–$2.24

Typical about $0.76, top-of-page range

Searches a month

30

Core searches in Kirkland

Competition

Medium

60/100 on Google’s scale

Busiest months

May, Sep

Slowest: December

In short: Google Ads for pool and hot tub companies in Kirkland, QC cost about $0.26–$2.24 per click, with about 30 searches a month and the most demand in May.

On Meta Facebook and Instagram

Cost per lead

$34–$102

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Homeowners with backyards, outdoor living, families with kids

Ages 30–60 · 19,413 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Book now for summer install

What this means

  • Clicks cost about 38% less here than the Quebec average ($0.76 vs $1.24).
  • Against the Canada average ($2.73), clicks here cost about 72% less.
  • Searches peak in May and September and are lowest in December. The busiest month gets about 200% more searches than the slowest.
  • Launch or raise budgets by mid-April so campaigns are learning before the May peak.
  • Competition is medium (60/100), below the national level for this industry (94/100).
  • Elsewhere in Quebec, Montreal runs about 18% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

KirklandQuebecCanada

050100150200JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

60Jan120Feb120Mar120Apr180May120Jun60Jul60Aug180Sep60Oct60Nov60Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Dorvalcheaper$0.504050
Montrealcheaper$0.6270074
Pointe-Clairecheaper$0.665060
Kirkland$0.763060
Lavalpricier$0.8811079
Quebec Citypricier$0.9611056
Longueuilpricier$0.976057
Gatineaupricier$1.2713084
Prévostpricier$1.504073
Rouyn-Norandapricier$1.955063
Quebec (province)$1.242,08086
Canada$2.7328,30094

Frequently asked questions

How much does a Google Ads click cost for pool and hot tub companies in Kirkland?

About $0.26 to $2.24 per click at the top of the page, typically around $0.76, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for pool and hot tub companies in Kirkland?

May and September have the most searches. December is the slowest month.

How many people search for pool and hot tub companies in Kirkland?

About 30 searches a month for core terms.

How much do Facebook and Instagram ads cost for pool and hot tub companies in Kirkland?

Paid Media Canada benchmarks put cost per lead at about $34 to $102 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for pool and hot tub companies in Kirkland, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.