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How much do Google Ads cost for roofers in Quebec City?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$2.51–$11.05

Typical about $5.27, top-of-page range

Searches a month

50

Core searches in Quebec City

Competition

Low

27/100 on Google’s scale

Busiest months

Mar, May

Slowest: November

In short: Google Ads for roofers in Quebec City, QC cost about $2.51–$11.05 per click, with about 50 searches a month and the most demand in March.

On Meta Facebook and Instagram

Cost per lead

$40–$110

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Homeowners, home renovation, real estate investing

Ages 35–65 · 549,459 people live here (2021 Census)

Target area

15 km around the city

Ad idea: Free drone roof inspection

What this means

  • Clicks cost about 44% less here than the Quebec average ($5.27 vs $9.41).
  • Against the Canada average ($11.10), clicks here cost about 53% less.
  • Searches peak in March and May and are lowest in November. The busiest month gets about 250% more searches than the slowest.
  • Launch or raise budgets by mid-February so campaigns are learning before the March peak.
  • Competition is low (27/100), close to the national level for this industry (35/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

Quebec CityQuebecCanada

060120180240JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

69Jan138Feb162Mar115Apr162May69Jun92Jul115Aug92Sep69Oct46Nov69Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Sorel-Tracycheaper$4.283052
Quebec City$5.275027
Gatineaupricier$9.128015
Lavalpricier$9.1510036
Montrealpricier$9.781,21022
Kirklandpricier$11.234070
Longueuilpricier$13.157022
Mont-Royalpricier$20.294018
Quebec (province)$9.412,06025
Canada$11.1021,50035

Frequently asked questions

How much does a Google Ads click cost for roofers in Quebec City?

About $2.51 to $11.05 per click at the top of the page, typically around $5.27, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for roofers in Quebec City?

March and May have the most searches. November is the slowest month.

How many people search for roofers in Quebec City?

About 50 searches a month for core terms.

How much do Facebook and Instagram ads cost for roofers in Quebec City?

Paid Media Canada benchmarks put cost per lead at about $40 to $110 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

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Keywords, campaigns, ad copy and a budget split for roofers in Quebec City, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.