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How much do Google Ads cost for roofers in Sorel-Tracy?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$2.69–$6.80

Typical about $4.28, top-of-page range

Searches a month

30

Core searches in Sorel-Tracy

Competition

Medium

52/100 on Google’s scale

Busiest months

Jun, Aug

Slowest: October

In short: Google Ads for roofers in Sorel-Tracy, QC cost about $2.69–$6.80 per click, with about 30 searches a month and the most demand in June.

On Meta Facebook and Instagram

Cost per lead

$34–$93.50

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Homeowners, home renovation, real estate investing

Ages 35–65 · 35,165 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Free drone roof inspection

What this means

  • Clicks cost about 55% less here than the Quebec average ($4.28 vs $9.41).
  • Against the Canada average ($11.10), clicks here cost about 61% less.
  • Searches peak in June and August and are lowest in October. The busiest month gets about 18362% more searches than the slowest.
  • Launch or raise budgets by mid-May so campaigns are learning before the June peak.
  • Competition is medium (52/100), above the national level for this industry (35/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

Sorel-TracyQuebecCanada

060120180240JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

0Jan92Feb92Mar0Apr92May185Jun92Jul185Aug185Sep0Oct185Nov92Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Sorel-Tracy$4.283052
Quebec Citypricier$5.275027
Gatineaupricier$9.128015
Lavalpricier$9.1510036
Montrealpricier$9.781,21022
Kirklandpricier$11.234070
Longueuilpricier$13.157022
Mont-Royalpricier$20.294018
Quebec (province)$9.412,06025
Canada$11.1021,50035

Frequently asked questions

How much does a Google Ads click cost for roofers in Sorel-Tracy?

About $2.69 to $6.80 per click at the top of the page, typically around $4.28, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for roofers in Sorel-Tracy?

June and August have the most searches. October is the slowest month.

How many people search for roofers in Sorel-Tracy?

About 30 searches a month for core terms.

How much do Facebook and Instagram ads cost for roofers in Sorel-Tracy?

Paid Media Canada benchmarks put cost per lead at about $34 to $93.50 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

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Keywords, campaigns, ad copy and a budget split for roofers in Sorel-Tracy, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.