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How much do Google Ads cost for roofers in Quebec?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$4.65–$19.05

Typical about $9.41, top-of-page range

Searches a month

2,060

Core searches in Quebec

Competition

Low

25/100 on Google’s scale

Busiest months

Jun, Jul

Slowest: December

In short: Google Ads for roofers in Quebec cost about $4.65–$19.05 per click, with about 2,060 searches a month and the most demand in June.

On Meta Facebook and Instagram

Cost per lead

$40–$110

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Homeowners, home renovation, real estate investing

Ages 35–65

Target area

15 km around the city

Ad idea: Free drone roof inspection

What this means

  • Against the Canada average ($11.10), clicks here cost about 15% less.
  • Searches peak in June and July and are lowest in December. The busiest month gets about 605% more searches than the slowest.
  • Launch or raise budgets by mid-May so campaigns are learning before the June peak.
  • Competition is low (25/100), below the national level for this industry (35/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

QuebecCanada

060120180240JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

49Jan69Feb130Mar115Apr127May205Jun185Jul72Aug89Sep75Oct54Nov29Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Sorel-Tracycheaper$4.283052
Quebec Citycheaper$5.275027
Gatineau$9.128015
Laval$9.1510036
Quebec$9.412,06025
Montreal$9.781,21022
Kirklandpricier$11.234070
Longueuilpricier$13.157022
Mont-Royalpricier$20.294018
Canada$11.1021,50035

Frequently asked questions

How much does a Google Ads click cost for roofers in Quebec?

About $4.65 to $19.05 per click at the top of the page, typically around $9.41, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for roofers in Quebec?

June and July have the most searches. December is the slowest month.

How many people search for roofers in Quebec?

About 2,060 searches a month for core terms.

How much do Facebook and Instagram ads cost for roofers in Quebec?

Paid Media Canada benchmarks put cost per lead at about $40 to $110 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

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Keywords, campaigns, ad copy and a budget split for roofers in Quebec, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.