How much does advertising cost for staffing agencies in Gatineau?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$0.83–$6.02

Typical about $2.24, top-of-page range

Searches a month

40

Core searches in Gatineau

Competition

Low

27/100 on Google’s scale

Busiest months

Feb, Mar

Slowest: July

In short: Google Ads for staffing agencies in Gatineau, QC cost about $0.83–$6.02 per click, with about 40 searches a month and the most demand in February.

On Meta Facebook and Instagram

Cost per lead

$8–$30

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Job seekers in labour, warehouse and manufacturing; separately, business owners and HR managers

Ages 18–55 · 291,041 people live here (2021 Census)

Target area

15 km around the city

Ad idea: Weekly pay and start this week

What this means

  • Clicks cost about 6% less here than the Quebec average ($2.24 vs $2.37).
  • Against the Canada average ($2.04), clicks here cost about 9% more.
  • Searches peak in February and March and are lowest in July. The busiest month gets about 67% more searches than the slowest.
  • Launch or raise budgets by mid-January so campaigns are learning before the February peak.
  • Competition is low (27/100), close to the national level for this industry (26/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

GatineauQuebecCanada

060120180240JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

75Jan125Feb125Mar100Apr75May75Jun75Jul100Aug125Sep125Oct100Nov100Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Gatineau$2.244027
Montrealpricier$3.1245027
Quebec (province)$2.3769026
Canada$2.0414,10026

Who lives in Gatineau

2021 Census, Statistics Canada. Use it to set ages, language and targeting on Meta and other channels.

People

291,041

126,475 households

Median age

40

Quebec: 43.2

Household income

$82,000

Median, 2020 · Quebec: $73k

Homeowners

60.2%

of households · Quebec: 59.9%

French mother tongue

71.1%

Quebec: 74.8%

Couples with children

39.7%

of census families · Quebec: 38.9%

Age mix

About how many adults here use each platform

  • Facebookup to ~183,000
  • YouTubeup to ~163,000
  • Instagramup to ~140,000
  • LinkedInup to ~109,000
  • TikTokup to ~78,000
  • Redditup to ~60,000

Estimate: adults aged 20+ in Gatineau (Census 2021) × the share of online Canadian adults who use each platform (TMU Social Media Lab, The State of Social Media in Canada 2025 (summary)). It assumes people here use each platform at the national rate and counts all adults, not only those online, so treat these as upper estimates. Meta’s own audience size for your exact targeting will differ.

  • 71% have French as their mother tongue. Run French ads and landing pages, and check Quebec's French-language rules for advertising.
  • A younger population (median age 40 vs 43.2 for Quebec). Instagram and TikTok are worth more budget here.
  • Median household income is 13% higher than Quebec. Premium offers and financing for bigger jobs can land well.

Other channels

Beyond Google and Meta. “Good fit”, “Worth testing” and “Usually not a fit” are PaidMedia.ca’s take for this kind of business; the numbers come from the sources listed on each card.

Microsoft Ads

Good fit

~6 searches a month on Bing and Yahoo

Bing has 10.46% of searches in Canada and Yahoo 2.49%, against Google’s 85.03%. Microsoft Advertising serves ads on both. You can import your Google Ads campaigns to test it with little setup.

Estimate: Google searches here × Bing and Yahoo’s share ÷ Google’s share. Search share: StatCounter Global Stats, 2026-10.

LinkedIn

Good fit

49% of online Canadian adults use it (63% of ages 25–34)

Targets by job title, company and industry. It pays off mainly for business buyers and recruiting, not everyday consumer services.

TMU Social Media Lab (summary)

Reddit

Worth testing

27% of online Canadian adults use it (52% of ages 18–24)

Ads run beside community discussions. Useful for considered purchases where people ask others for advice before buying.

TMU Social Media Lab (summary)

Pinterest

Usually not a fit

39% of online Canadian adults use it (52% of women)

People plan projects and purchases here. Strong for home, style and beauty ideas.

TMU Social Media Lab (summary)

Frequently asked questions

How much does a Google Ads click cost for staffing agencies in Gatineau?

About $0.83 to $6.02 per click at the top of the page, typically around $2.24, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for staffing agencies in Gatineau?

February and March have the most searches. July is the slowest month.

How many people search for staffing agencies in Gatineau?

About 40 searches a month for core terms.

How much do Facebook and Instagram ads cost for staffing agencies in Gatineau?

Paid Media Canada benchmarks put cost per lead at about $8 to $30 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for staffing agencies in Gatineau, with these numbers already filled in.

Build a full plan

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.