How much does advertising cost for staffing agencies in Wilmot?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$0.70–$2.71

Typical about $1.38, top-of-page range

Searches a month

60

Core searches in Wilmot

Competition

Low

27/100 on Google’s scale

Busiest months

May, Jun

Slowest: September

In short: Google Ads for staffing agencies in Wilmot, ON cost about $0.70–$2.71 per click, with about 60 searches a month and the most demand in May.

On Meta Facebook and Instagram

Cost per lead

$6.80–$25.50

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Job seekers in labour, warehouse and manufacturing; separately, business owners and HR managers

Ages 18–55 · 21,429 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Weekly pay and start this week

What this means

  • Clicks cost about 31% less here than the Ontario average ($1.38 vs $2).
  • Against the Canada average ($2.04), clicks here cost about 33% less.
  • Searches peak in May and June and are lowest in September. The busiest month gets about 733% more searches than the slowest.
  • Launch or raise budgets by mid-April so campaigns are learning before the May peak.
  • Competition is low (27/100), close to the national level for this industry (26/100).
  • Elsewhere in Ontario, St. Catharines runs about 16% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

WilmotOntarioCanada

0100200300400JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

62Jan62Feb47Mar62Apr390May140Jun94Jul47Aug47Sep78Oct62Nov109Dec

Compared with other Ontario markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Wilmot$1.386027
Hamiltonpricier$1.8535026
Bramptonpricier$1.952,54017
Cambridgepricier$1.9721034
Kitchenerpricier$2.0131039
Ottawapricier$2.0628030
Torontopricier$2.072,50034
Londonpricier$2.1233024
Mississaugapricier$2.1492028
Vaughanpricier$2.2723035
Ontario (province)$210,80027
Canada$2.0414,10026

Who lives in Wilmot

2021 Census, Statistics Canada. Use it to set ages, language and targeting on Meta and other channels.

People

21,429

7,890 households

Median age

42.8

Ontario: 41.6

Household income

$114,000

Median, 2020 · Ontario: $91k

Homeowners

85.5%

of households · Ontario: 68.4%

French mother tongue

0.7%

Ontario: 3.3%

Couples with children

45.9%

of census families · Ontario: 44.4%

Age mix

About how many adults here use each platform

  • Facebookup to ~13,000
  • YouTubeup to ~12,000
  • Instagramup to ~10,000
  • LinkedInup to ~7,900
  • TikTokup to ~5,600
  • Redditup to ~4,300

Estimate: adults aged 20+ in Wilmot (Census 2021) × the share of online Canadian adults who use each platform (TMU Social Media Lab, The State of Social Media in Canada 2025 (summary)). It assumes people here use each platform at the national rate and counts all adults, not only those online, so treat these as upper estimates. Meta’s own audience size for your exact targeting will differ.

  • Median household income is 25% higher than Ontario. Premium offers and financing for bigger jobs can land well.

Other channels

Beyond Google and Meta. “Good fit”, “Worth testing” and “Usually not a fit” are PaidMedia.ca’s take for this kind of business; the numbers come from the sources listed on each card.

Microsoft Ads

Good fit

~9 searches a month on Bing and Yahoo

Bing has 10.46% of searches in Canada and Yahoo 2.49%, against Google’s 85.03%. Microsoft Advertising serves ads on both. You can import your Google Ads campaigns to test it with little setup.

Estimate: Google searches here × Bing and Yahoo’s share ÷ Google’s share. Search share: StatCounter Global Stats, 2026-10.

LinkedIn

Good fit

49% of online Canadian adults use it (63% of ages 25–34)

Targets by job title, company and industry. It pays off mainly for business buyers and recruiting, not everyday consumer services.

TMU Social Media Lab (summary)

Reddit

Worth testing

27% of online Canadian adults use it (52% of ages 18–24)

Ads run beside community discussions. Useful for considered purchases where people ask others for advice before buying.

TMU Social Media Lab (summary)

Pinterest

Usually not a fit

39% of online Canadian adults use it (52% of women)

People plan projects and purchases here. Strong for home, style and beauty ideas.

TMU Social Media Lab (summary)

Frequently asked questions

How much does a Google Ads click cost for staffing agencies in Wilmot?

About $0.70 to $2.71 per click at the top of the page, typically around $1.38, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for staffing agencies in Wilmot?

May and June have the most searches. September is the slowest month.

How many people search for staffing agencies in Wilmot?

About 60 searches a month for core terms.

How much do Facebook and Instagram ads cost for staffing agencies in Wilmot?

Paid Media Canada benchmarks put cost per lead at about $6.80 to $25.50 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for staffing agencies in Wilmot, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.