How much does advertising cost for waterproofing companies in Cantley?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$4.01–$16.76

Quebec price (too few local ad clicks)

Searches a month

20

Core searches in Cantley

Competition

Low

0/100 on Google’s scale

Busiest months

Feb, Oct

Slowest: September

In short: Google Ads for waterproofing companies in Cantley, QC cost about $4.01–$16.76 per click, with about 20 searches a month and the most demand in February.

On Meta Facebook and Instagram

Cost per lead

$34–$85

Paid Media Canada benchmark

Cost per 1,000 views

$8–$14

Typical CPM, small towns

Who to reach

Homeowners with basements, home improvement, recent home buyers

Ages 35–65 · 11,449 people live here (2021 Census)

Target area

25 km around your town

Ad idea: Spring thaw leak warning

What this means

  • Google has too few paid clicks in Cantley to price it on its own, so costs shown are the Quebec average. Search demand is still local.
  • Searches peak in February and October and are lowest in September. The busiest month gets about 21718% more searches than the slowest.
  • Launch or raise budgets by mid-January so campaigns are learning before the February peak.
  • Competition is low (0/100), below the national level for this industry (70/100).

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

CantleyQuebecCanada

060120180240JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

0Jan218Feb0Mar109Apr109May0Jun109Jul109Aug0Sep218Oct109Nov218Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Pointe-Clairecheaper$5.822072
Dollard-des-Ormeauxcheaper$6.122054
Brossard$7.652050
Longueuil$8.742033
Montrealpricier$9.0516068
Gatineaupricier$11.163072
Quebec (province)$8.2037061
Canada$9.218,30070

Who lives in Cantley

2021 Census, Statistics Canada. Use it to set ages, language and targeting on Meta and other channels.

People

11,449

4,110 households

Median age

40

Quebec: 43.2

Household income

$131,000

Median, 2020 · Quebec: $73k

Homeowners

92.7%

of households · Quebec: 59.9%

French mother tongue

80.7%

Quebec: 74.8%

Couples with children

49.9%

of census families · Quebec: 38.9%

Age mix

About how many adults here use each platform

  • Facebookup to ~6,800
  • YouTubeup to ~6,000
  • Instagramup to ~5,200
  • LinkedInup to ~4,100
  • TikTokup to ~2,900
  • Redditup to ~2,200

Estimate: adults aged 20+ in Cantley (Census 2021) × the share of online Canadian adults who use each platform (TMU Social Media Lab, The State of Social Media in Canada 2025 (summary)). It assumes people here use each platform at the national rate and counts all adults, not only those online, so treat these as upper estimates. Meta’s own audience size for your exact targeting will differ.

  • 93% of households own their home, more than Quebec (60%). Homeowner-focused ads and offers fit here.
  • 81% have French as their mother tongue. Run French ads and landing pages, and check Quebec's French-language rules for advertising.
  • A younger population (median age 40 vs 43.2 for Quebec). Instagram and TikTok are worth more budget here.
  • More families with children than Quebec (50% of families vs 39%). Family-focused messages and timing around school schedules can help.
  • Median household income is 81% higher than Quebec. Premium offers and financing for bigger jobs can land well.

Other channels

Beyond Google and Meta. “Good fit”, “Worth testing” and “Usually not a fit” are PaidMedia.ca’s take for this kind of business; the numbers come from the sources listed on each card.

Microsoft Ads

Good fit

~3 searches a month on Bing and Yahoo

Bing has 10.46% of searches in Canada and Yahoo 2.49%, against Google’s 85.03%. Microsoft Advertising serves ads on both. You can import your Google Ads campaigns to test it with little setup.

Estimate: Google searches here × Bing and Yahoo’s share ÷ Google’s share. Search share: StatCounter Global Stats, 2026-10.

LinkedIn

Usually not a fit

49% of online Canadian adults use it (63% of ages 25–34)

Targets by job title, company and industry. It pays off mainly for business buyers and recruiting, not everyday consumer services.

TMU Social Media Lab (summary)

Reddit

Usually not a fit

27% of online Canadian adults use it (52% of ages 18–24)

Ads run beside community discussions. Useful for considered purchases where people ask others for advice before buying.

TMU Social Media Lab (summary)

Pinterest

Usually not a fit

39% of online Canadian adults use it (52% of women)

People plan projects and purchases here. Strong for home, style and beauty ideas.

TMU Social Media Lab (summary)

Frequently asked questions

How much does a Google Ads click cost for waterproofing companies in Cantley?

About $4.01 to $16.76 per click at the top of the page, typically around $8.20 (the Quebec average, since there are too few local ad clicks to price Cantley on its own), based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for waterproofing companies in Cantley?

February and October have the most searches. September is the slowest month.

How many people search for waterproofing companies in Cantley?

About 20 searches a month for core terms.

How much do Facebook and Instagram ads cost for waterproofing companies in Cantley?

Paid Media Canada benchmarks put cost per lead at about $34 to $85 for this industry in a market this size, with typical costs of $8 to $14 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for waterproofing companies in Cantley, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.