How much do Google Ads cost for waterproofing companies in Pickering?
Updated monthly · Google data for the 12 months to September 2026
Cost per click
$8.58–$22.65
Typical about $13.94, top-of-page range
Searches a month
30
Core searches in Pickering
Competition
Medium
66/100 on Google’s scale
Busiest months
Sep, Mar
Slowest: October
In short: Google Ads for waterproofing companies in Pickering, ON cost about $8.58–$22.65 per click, with about 30 searches a month and the most demand in September.
What this means
- Clicks cost about 37% more here than the Ontario average ($13.94 vs $10.17).
- Against the Canada average ($9.21), clicks here cost about 51% more.
- Searches peak in September and March and are lowest in October. The busiest month gets about 500% more searches than the slowest.
- Launch or raise budgets by mid-August so campaigns are learning before the September peak.
- Competition is medium (66/100), close to the national level for this industry (70/100).
- Elsewhere in Ontario, Mississauga runs about 21% cheaper per click. Worth testing if you serve both areas.
Search demand trend
Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.
PickeringOntarioCanada
Seasonality
Each month’s searches as a share of the average month. Red = peak months, grey = slowest.
Compared with other Ontario markets
The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.
| Place | Typical CPC | Searches/mo | Competition |
|---|---|---|---|
| Bramptoncheaper | $8.08 | 170 | 65 |
| Barriecheaper | $8.80 | 190 | 82 |
| Mississaugacheaper | $10.96 | 430 | 68 |
| Ottawacheaper | $11.11 | 240 | 81 |
| Vaughancheaper | $11.62 | 170 | 87 |
| Torontocheaper | $12.38 | 1,260 | 73 |
| Hamiltoncheaper | $12.49 | 260 | 74 |
| Pickering | $13.94 | 30 | 66 |
| Markhampricier | $15.52 | 130 | 81 |
| Oakvillepricier | $18.51 | 180 | 76 |
| Ontario (province) | $10.17 | 5,700 | 77 |
| Canada | $9.21 | 8,300 | 70 |
Frequently asked questions
How much does a Google Ads click cost for waterproofing companies in Pickering?
About $8.58 to $22.65 per click at the top of the page, typically around $13.94, based on Google Keyword Planner data for the 12 months to September 2026.
When do people search most for waterproofing companies in Pickering?
September and March have the most searches. October is the slowest month.
How many people search for waterproofing companies in Pickering?
About 30 searches a month for core terms.
How much do Facebook and Instagram ads cost for waterproofing companies in Pickering?
Paid Media Canada benchmarks put cost per lead at about $40 to $100 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.
Keywords, campaigns, ad copy and a budget split for waterproofing companies in Pickering, with these numbers already filled in.
Ask another question
Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.