How much does advertising cost for law firms in Longueuil?

Updated monthly · Google data for the 12 months to October 2026

Cost per click

$3.58–$17.88

Quebec price (too few local ad clicks)

Searches a month

50

Core searches in Longueuil

Competition

Low

12/100 on Google’s scale

Busiest months

Dec, Jan

Slowest: November

In short: Google Ads for law firms in Longueuil, QC cost about $3.58–$17.88 per click, with about 50 searches a month and the most demand in December.

On Meta Facebook and Instagram

Cost per lead

$50–$150

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Life events matched to the practice: separation, new home, retirement, accidents

Ages 30–65 · 254,483 people live here (2021 Census)

Target area

15 km around the city

Ad idea: Free consultation

What this means

  • Google has too few paid clicks in Longueuil to price it on its own, so costs shown are the Quebec average. Search demand is still local.
  • Searches peak in December and January and are lowest in November. The busiest month gets about 133% more searches than the slowest.
  • Launch or raise budgets by mid-November so campaigns are learning before the December peak.
  • Competition is low (12/100), below the national level for this industry (32/100).

Search demand trend

Monthly searches, 12 months to October 2026. 100 = that area’s average month, so the lines compare shape, not size.

LongueuilQuebecCanada

060120180240JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

136Jan91Feb136Mar113Apr68May113Jun68Jul91Aug68Sep91Oct68Nov158Dec

Compared with other Quebec markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Gatineaucheaper$6.0612014
Lavalcheaper$7.0810044
Dorval$7.973034
Pointe-Clairepricier$8.805031
Montrealpricier$9.9651031
Quebec (province)$81,23027
Canada$9.6126,00032

Who lives in Longueuil

2021 Census, Statistics Canada. Use it to set ages, language and targeting on Meta and other channels.

People

254,483

113,085 households

Median age

41.6

Quebec: 43.2

Household income

$71,500

Median, 2020 · Quebec: $73k

Homeowners

52.3%

of households · Quebec: 59.9%

French mother tongue

71.9%

Quebec: 74.8%

Couples with children

39.5%

of census families · Quebec: 38.9%

Age mix

About how many adults here use each platform

  • Facebookup to ~164,000
  • YouTubeup to ~146,000
  • Instagramup to ~126,000
  • LinkedInup to ~98,000
  • TikTokup to ~70,000
  • Redditup to ~54,000

Estimate: adults aged 20+ in Longueuil (Census 2021) × the share of online Canadian adults who use each platform (TMU Social Media Lab, The State of Social Media in Canada 2025 (summary)). It assumes people here use each platform at the national rate and counts all adults, not only those online, so treat these as upper estimates. Meta’s own audience size for your exact targeting will differ.

  • 72% have French as their mother tongue. Run French ads and landing pages, and check Quebec's French-language rules for advertising.

Other channels

Beyond Google and Meta. “Good fit”, “Worth testing” and “Usually not a fit” are PaidMedia.ca’s take for this kind of business; the numbers come from the sources listed on each card.

Microsoft Ads

Good fit

~8 searches a month on Bing and Yahoo

Bing has 10.46% of searches in Canada and Yahoo 2.49%, against Google’s 85.03%. Microsoft Advertising serves ads on both. You can import your Google Ads campaigns to test it with little setup.

Estimate: Google searches here × Bing and Yahoo’s share ÷ Google’s share. Search share: StatCounter Global Stats, 2026-10.

LinkedIn

Good fit

49% of online Canadian adults use it (63% of ages 25–34)

Targets by job title, company and industry. It pays off mainly for business buyers and recruiting, not everyday consumer services.

TMU Social Media Lab (summary)

Reddit

Worth testing

27% of online Canadian adults use it (52% of ages 18–24)

Ads run beside community discussions. Useful for considered purchases where people ask others for advice before buying.

TMU Social Media Lab (summary)

Pinterest

Usually not a fit

39% of online Canadian adults use it (52% of women)

People plan projects and purchases here. Strong for home, style and beauty ideas.

TMU Social Media Lab (summary)

ChatGPT ads

Not allowed right now

26.8% of Canadian internet users use ChatGPT monthly

Ads show to adults on ChatGPT’s Free and Go plans in Canada, below answers and labelled as sponsored. Buying is through OpenAI’s self-serve Ads Manager (beta), by CPM or CPC, from about $25 a day per campaign. OpenAI doesn’t publish its prices.

OpenAI’s ad policy currently restricts health, legal and financial services outside the US, which covers this industry. Check the current policy before planning.

OpenAI: New ways to buy ChatGPT ads · Creative Web Works, summarising OpenAI Ads Manager help pages · We Are Social & Meltwater, Digital 2026: Canada

Frequently asked questions

How much does a Google Ads click cost for law firms in Longueuil?

About $3.58 to $17.88 per click at the top of the page, typically around $8 (the Quebec average, since there are too few local ad clicks to price Longueuil on its own), based on Google Keyword Planner data for the 12 months to October 2026.

When do people search most for law firms in Longueuil?

December and January have the most searches. November is the slowest month.

How many people search for law firms in Longueuil?

About 50 searches a month for core terms.

How much do Facebook and Instagram ads cost for law firms in Longueuil?

Paid Media Canada benchmarks put cost per lead at about $50 to $150 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for law firms in Longueuil, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to October 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.