How much do Google Ads cost for optometrists in Ontario?
Updated monthly · Google data for the 12 months to September 2026
Cost per click
$2.78–$9.44
Typical about $5.12, top-of-page range
Searches a month
49,300
Core searches in Ontario
Competition
Medium
36/100 on Google’s scale
Busiest months
Jan, Mar
Slowest: June
In short: Google Ads for optometrists in Ontario cost about $2.78–$9.44 per click, with about 49,300 searches a month and the most demand in January.
What this means
- Against the Canada average ($5.31), clicks here cost about 3% less.
- Searches peak in January and March and are lowest in June. The busiest month gets about 18% more searches than the slowest.
- Launch or raise budgets by mid-December so campaigns are learning before the January peak.
- Competition is medium (36/100), close to the national level for this industry (40/100).
Search demand trend
Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.
OntarioCanada
Seasonality
Each month’s searches as a share of the average month. Red = peak months, grey = slowest.
Compared with other Ontario markets
The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.
| Place | Typical CPC | Searches/mo | Competition |
|---|---|---|---|
| Bramptoncheaper | $3.74 | 2,100 | 40 |
| Markhamcheaper | $4.21 | 1,470 | 39 |
| Vaughancheaper | $4.24 | 1,300 | 38 |
| Mississaugacheaper | $4.47 | 2,470 | 44 |
| Hamilton | $4.70 | 1,640 | 47 |
| Ontario | $5.12 | 49,300 | 36 |
| Ottawa | $5.13 | 3,710 | 44 |
| Torontopricier | $5.82 | 14,200 | 37 |
| Waterloopricier | $5.99 | 1,780 | 8 |
| Londonpricier | $6.07 | 1,470 | 53 |
| Canada | $5.31 | 96,700 | 40 |
Frequently asked questions
How much does a Google Ads click cost for optometrists in Ontario?
About $2.78 to $9.44 per click at the top of the page, typically around $5.12, based on Google Keyword Planner data for the 12 months to September 2026.
When do people search most for optometrists in Ontario?
January and March have the most searches. June is the slowest month.
How many people search for optometrists in Ontario?
About 49,300 searches a month for core terms.
How much do Facebook and Instagram ads cost for optometrists in Ontario?
Paid Media Canada benchmarks put cost per lead at about $15 to $40 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.
Keywords, campaigns, ad copy and a budget split for optometrists in Ontario, with these numbers already filled in.
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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.