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How much do Google Ads cost for plumbers in Barrie?

Updated monthly · Google data for the 12 months to September 2026

Cost per click

$9.23–$45.27

Typical about $20.44, top-of-page range

Searches a month

310

Core searches in Barrie

Competition

Medium

59/100 on Google’s scale

Busiest months

Feb, Apr

Slowest: December

In short: Google Ads for plumbers in Barrie, ON cost about $9.23–$45.27 per click, with about 310 searches a month and the most demand in February.

On Meta Facebook and Instagram

Cost per lead

$25–$60

Paid Media Canada benchmark

Cost per 1,000 views

$10–$18

Typical CPM, mid-size cities

Who to reach

Homeowners, home improvement, DIY, recent movers

Ages 30–65 · 147,829 people live here (2021 Census)

Target area

15 km around the city

Ad idea: Flat-rate pricing shown upfront

What this means

  • Clicks cost about 26% more here than the Ontario average ($20.44 vs $16.25).
  • Against the Canada average ($14.11), clicks here cost about 45% more.
  • Searches peak in February and April and are lowest in December. The busiest month gets about 194% more searches than the slowest.
  • Launch or raise budgets by mid-January so campaigns are learning before the February peak.
  • Competition is medium (59/100), above the national level for this industry (45/100).
  • Elsewhere in Ontario, Mississauga runs about 26% cheaper per click. Worth testing if you serve both areas.

Search demand trend

Monthly searches, 12 months to September 2026. 100 = that area’s average month, so the lines compare shape, not size.

BarrieOntarioCanada

050100150200JanFebMarAprMayJunJulAugSepOctNovDec

Seasonality

Each month’s searches as a share of the average month. Red = peak months, grey = slowest.

84Jan171Feb84Mar142Apr100May84Jun87Jul110Aug94Sep119Oct68Nov58Dec

Compared with other Ontario markets

The busiest markets in the same province, sorted by cost per click. Typical CPC is the middle of the top-of-page range.

PlaceTypical CPCSearches/moCompetition
Bramptoncheaper$14.691,29058
Mississaugacheaper$15.201,86059
Markhamcheaper$16.2589050
Ottawa$18.782,18051
Toronto$18.9513,95050
Barrie$20.4431059
Kitchener$20.8987060
Vaughan$21.7184053
Londonpricier$22.6598055
Hamiltonpricier$24.851,30068
Ontario (province)$16.2558,20054
Canada$14.11130,70045

Frequently asked questions

How much does a Google Ads click cost for plumbers in Barrie?

About $9.23 to $45.27 per click at the top of the page, typically around $20.44, based on Google Keyword Planner data for the 12 months to September 2026.

When do people search most for plumbers in Barrie?

February and April have the most searches. December is the slowest month.

How many people search for plumbers in Barrie?

About 310 searches a month for core terms.

How much do Facebook and Instagram ads cost for plumbers in Barrie?

Paid Media Canada benchmarks put cost per lead at about $25 to $60 for this industry in a market this size, with typical costs of $10 to $18 per 1,000 views.

Turn this into a 30-day plan

Keywords, campaigns, ad copy and a budget split for plumbers in Barrie, with these numbers already filled in.

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Data: Google Keyword Planner via PaidMedia.ca, 12 months to September 2026. Cost per click is the top-of-page bid range, which runs higher than what many advertisers end up paying. Meta figures are Paid Media Canada benchmarks for this industry and market size. “Who usually advertises” describes typical kinds of advertisers, not named companies.